Sale Fares Discussion
#382
Join Date: Feb 2015
Location: Thailand
Programs: QRPC-Silver & Star-Alliance
Posts: 212
It's been very quiet for sales & promotions for almost a month now, and we're seeing several posters describe very-empty recent-flights on QR, is this normal pre/during the Ramadan holiday or is this due to a possible strategic change, would people say ?
If we are about to see consolidations and flight-reductions, which is one logical response (to my lowly beancounters' brain, at least !) to low load-factors and the recently-announced last-years' losses, then IMO Ramadan is an odd time to do it ... I always remember my old factory-manager (in the Yemen) saying he never made any important decisions during the month, because his judgement was off while fasting.
Equally some concerted sales-promotions might yet generate a lot of extra (if lower yielding) business for the summer-season, so if the forecasts are currently showing a poor future then could we be about to see a sudden burst of activity ? As an optimist i would hope this is the explanation.
But meanwhile it's quiet ... too quiet ?
If we are about to see consolidations and flight-reductions, which is one logical response (to my lowly beancounters' brain, at least !) to low load-factors and the recently-announced last-years' losses, then IMO Ramadan is an odd time to do it ... I always remember my old factory-manager (in the Yemen) saying he never made any important decisions during the month, because his judgement was off while fasting.
Equally some concerted sales-promotions might yet generate a lot of extra (if lower yielding) business for the summer-season, so if the forecasts are currently showing a poor future then could we be about to see a sudden burst of activity ? As an optimist i would hope this is the explanation.
But meanwhile it's quiet ... too quiet ?
#383
Join Date: Apr 2018
Posts: 459
Way too quiet. Emirates was kind enough to email a decent lineup for a US Memorial Day Sale. Not a thing from QR.
edit:
Got the monster savings Memorial Day Sale email from QR
Embrace the unofficial start of summer with an exciting getaway. Enjoy a special discount of $50* off Economy Class and $100* off Business Class on already great fares to over 15 destinations.
Take your pick from Bangkok, Singapore, Delhi and many more destinations. Simply enter promo code: QRSUN when you exclusively book on qatarairways.com.
Don't miss out—book by May 28, 2018 for travel from July 11, 2018 through March 30, 2019.*
edit:
Got the monster savings Memorial Day Sale email from QR
Embrace the unofficial start of summer with an exciting getaway. Enjoy a special discount of $50* off Economy Class and $100* off Business Class on already great fares to over 15 destinations.
Take your pick from Bangkok, Singapore, Delhi and many more destinations. Simply enter promo code: QRSUN when you exclusively book on qatarairways.com.
Don't miss out—book by May 28, 2018 for travel from July 11, 2018 through March 30, 2019.*
Last edited by NJSwamplands; May 25, 2018 at 10:09 am Reason: email came after i hit submit hmmmmmmm
#384
Join Date: Nov 2008
Location: Cambridge, UK
Programs: Mucci, BA GGL/CCR
Posts: 761
I need to book several Far East trips in the next few weeks so am keeping my fingers crossed for something decent fairly soon. As noted above, there hasn't been much worth talking about for some while now.
#385
FlyerTalk Evangelist
Join Date: Sep 2003
Programs: BA Silver, EY Gold, HH Diamond, IHG Plat
Posts: 12,210
To be honest I don't there will be much unless the airline starts to make some money. They just devalued their FF program by 40% overnight without any notice. If they are making huge losses would selling dirt cheap Biz fares really help?
#386
Join Date: Mar 2017
Programs: QR Platinum, Star Alliance Gold (LH Sen)
Posts: 764
A paying passenger does create revenue, but a passenger who decides to go with other airlines does not ;-) so promotions in all 3 classes would be helpful - at least in my opinion.
#387
Join Date: Nov 2008
Location: Cambridge, UK
Programs: Mucci, BA GGL/CCR
Posts: 761
If there are planes going with empty seats (and there are multiple reports of pretty low loads) then yes, cheap business class fares would help I suspect. I do feel for people caught up in FF devaluation - ouch.
#388
Join Date: Feb 2015
Location: Thailand
Programs: QRPC-Silver & Star-Alliance
Posts: 212
The high costs of operating a scheduled-network are relatively-fixed (unless you slash the network & farm-out/sell the aircraft), so are the overheads of the Qatar head-office & systems, and the marginal-cost of an extra passenger (in any class) is relatively-low, so QR should be trying very hard to fill those seats in times like these.
Almost ANY marginal-contribution towards those fairly-fixed costs would reduce the overall-losses, added to which it will be relatively-easier to raise revenue-quality and restore profitability once the situation normalises, if the airline is still popular & well-used by the travelling-public when the time comes.
Having a reputation for being unloved & over-priced would however be a significant future problem.
So this is definitely not the time to become uncompetitive-on-price with the other M-E based airlines, who must already be welcoming the benefits of the diverted-traffic, which used to flow via Doha. There may well be cultural or political considerations involved, but from a purely business POV, there are good sound marketing & financial reasons to try to fill those empty-seats !
#389
FlyerTalk Evangelist
Join Date: Jan 2007
Location: BOS/UTH
Programs: AA LT PLT; QR GLD; Bonvoy LT TIT
Posts: 12,764
When it comes to this stuff, I have no principles and am a complete mercenary. Right now, given the devaluation and the plethora of 2× mileage redemptions for award tickets, I'm flying QR (for a superior product at a low price) and crediting to AA. If QRPC becomes more attractive again, I'll come right back.
#390
Join Date: Aug 2015
Location: DXB
Programs: Marriott Titanium Elite, Hyatt Globalist, Hilton Diamond, BA Silver, A3 Gold, Sixt Diamond
Posts: 2,812
Would it make sense to credit to AA instead of BAEC for somebody based in Europe? I like that AA doesn't charge YQ for awards. But I guess I'd lose lounge access in the US (which isn't that much of a problem).
I'm currently BAEC Gold (OW Emerald). The only true benefit I see is having access to first class lounges, the rest you also get as Sapphire.
I'm currently BAEC Gold (OW Emerald). The only true benefit I see is having access to first class lounges, the rest you also get as Sapphire.