BA lifetime loyalty programme soon to be introduced
#107
Moderator: British Airways Executive Club
Join Date: Jan 2009
Programs: Battleaxe Alliance
Posts: 22,127
But to what "advantage" I do not know. I get everything I get from QF LTG and more, from BA Gold. However I suppose I liked the idea that when I am 97 years old and only fly once a year I could still have more luggage than my body weight and not pay extra for excess baggage. That is, if QF still exist.
Maybe EK status is actually the best benefit of my QF LTG, but this was not planned, and neither am I particularly planning to fly EK.
In any case I'm against lifetime BA Gold. It should definitely go no further than lifetime BA Silver.
As for the lifetime status based on continuous years of a certain tier - I firmly believe it should only ever be based on one's own earned TPs. Why should my husband, should I choose to gift him the BA Gold, be earning lifetime BA status without having attained a status himself? No, I see no reason for that at all.
I also don't see any reason why it should be OW-wide. Why should BA be paying potentially for life for AA Admirals Club access for someone who earns most BAEC TPs from flying AA?
If I could suggest something to BA, it would be 20,000 lifetime TPs earned from BA flights and BA flights only, for BA lifetime Silver, if that, although I wouldn't even offer a lifetime status at all, in fact.
#108
Moderator: British Airways Executive Club
Join Date: Jan 2009
Programs: Battleaxe Alliance
Posts: 22,127
#109
FlyerTalk Evangelist
Join Date: Dec 2004
Programs: CX Green, QF Platinum, BAEC Silver, Hyatt Glob
Posts: 10,780
I think I had read somewhere, that actually it's the operating airline that has to pay. So for example, if you are a BA Gold, flying a QF aircraft, and you use the CX lounge, then QF pays CX, as QF is the one getting the benefit of the loyalty this time.
#110
formerly fdemoulin
Join Date: Jun 2010
Location: UK
Programs: SPG Lifetime Platinum, BA Silver, Virgin Flying Club Red
Posts: 916
I was going to raise the starwood point, i have been platinum for 10 plus years but during the last year or so we had decided that this is the last time we will try and keep the status as we are lucky enough to have 2 holiday homes and travel for leisure, then with a bit of luck we were awarded the Lifetime status - which i think is going to be in Starwood's interest as had we dropped down to gold I probably would not have considered returning to starwood properties as it would be a bit sad having been regally welcomed with a suite each time to just get a small upgrade, but now our loyalties will remain with starwood wherever possible and since gaining the status stay around 30 nights (32 last year) and they are all paid staysin high end properties as we transfer starpoints to BA or Virgin - having said that however the programme has been diluted with not just Lifetimes like myself but now status can be achieved much more easily, ie reward nights count as well as multiple bookings so we ll wait and see, but the same could be said for BA, as someone pointed out, if you choose not to be loyal to BA it is probably because the destinations do not suit as you have to use BA to get the benefits, and if you are not using the lounges well nobody loses. I do agree that the Lifetime should have conditions, such as only BA metal
#111
FlyerTalk Evangelist
Join Date: Dec 2003
Location: MAN and LON
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Posts: 13,773
Obviously there is a margin here where a passenger could have their costs met either by status airline or operating airline (for J or F Passengers).
#114
FlyerTalk Evangelist
Join Date: Jun 2004
Location: LON, ACK, BOS..... (Not necessarily in that order)
Programs: **Mucci Diamond Hairbrush** - compared to that nothing else matters (+BA Bronze)
Posts: 15,136
Could you expand on the virgin point for those of us that don't know?
A couple of colleagues are Virgin life time gold. No idea what the criteria was for getting it.
Last edited by Jimmie76; Jan 24, 2013 at 1:46 pm
#115
Moderator: British Airways Executive Club, Marriott Bonvoy
Join Date: May 2006
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#116
Join Date: Jan 2009
Location: Near Edinburgh
Programs: BA Silver
Posts: 9,034
I was going to raise the starwood point, i have been platinum for 10 plus years but during the last year or so we had decided that this is the last time we will try and keep the status as we are lucky enough to have 2 holiday homes and travel for leisure, then with a bit of luck we were awarded the Lifetime status - which i think is going to be in Starwood's interest as had we dropped down to gold I probably would not have considered returning to starwood properties as it would be a bit sad having been regally welcomed with a suite each time to just get a small upgrade, but now our loyalties will remain with starwood wherever possible and since gaining the status stay around 30 nights (32 last year) and they are all paid staysin high end properties as we transfer starpoints to BA or Virgin - having said that however the programme has been diluted with not just Lifetimes like myself but now status can be achieved much more easily, ie reward nights count as well as multiple bookings so we ll wait and see, but the same could be said for BA, as someone pointed out, if you choose not to be loyal to BA it is probably because the destinations do not suit as you have to use BA to get the benefits, and if you are not using the lounges well nobody loses. I do agree that the Lifetime should have conditions, such as only BA metal
#117
Moderator: GLBT travelers, India-based Airlines and India; FlyerTalk Evangelist
Join Date: Jan 2004
Location: Asia
Programs: Yes!
Posts: 15,512
#118
FlyerTalk Evangelist
Join Date: Jun 2004
Location: LON, ACK, BOS..... (Not necessarily in that order)
Programs: **Mucci Diamond Hairbrush** - compared to that nothing else matters (+BA Bronze)
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#120
Join Date: Oct 2011
Location: City of Kingston Upon Hull
Programs: BAEC Gold
Posts: 4,940
Well Randolph Fields was the co founder of Virgin Atlantic and when Branson (no Knighthood back then) bought him out he offered him and his family free lifetime Upper Class travel as part of the deal. Branson then went back on that arrangement and Fields had to take him to court to get Branson to be forced to honour it. Not quite the same but gives you an early example. Read the Branson book by Tom Bower (which is a really good read) for the full story.