BA lifetime loyalty programme soon to be introduced
#76
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Join Date: May 2007
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I'm not saying you are wrong, but if it were to happen then I would mutter and splutter and say that the country is going to the dogs.
#77
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I wish you all happiness with the potential benefits.
However, as I noted up-thread, would lifetime Gold actually make you loyal to BA? Or would it afford the opportunity to choose other (better?) carriers without having to consider the loss of BA's TPs to retain status?
Not, I assure you, having a dig at Golds - just wondering [as are others] whether lifetime status actually benefits the airline.
However, as I noted up-thread, would lifetime Gold actually make you loyal to BA? Or would it afford the opportunity to choose other (better?) carriers without having to consider the loss of BA's TPs to retain status?
Not, I assure you, having a dig at Golds - just wondering [as are others] whether lifetime status actually benefits the airline.
#78
A FlyerTalk Posting Legend
Join Date: Aug 2006
Location: Argentina
Posts: 40,211
Knowing how tight fisted some status members on here are they'll likely enjoy all the benefits of being Gold while flying on discounted Y tickets especially when in their dotage.
#79
Moderator: British Airways Executive Club
Join Date: Jan 2009
Programs: Battleaxe Alliance
Posts: 22,127
But I have to confess that around 50%, possibly quite a bit more, of the QF status credits that counted towards my QF LTG status came from flying BA anyway, so it was a simple matter of changing the programme to which I credited within OW.
I also have maintained Star Alliance Gold in the last 3 or 4 years while I was crediting my OW flights to QF, so that didn't help loyalty either. Neither is it helping me to stay loyal now - in my first year as BA Gold, I flew Star Alliance enough to get a SEN... because they were quite a bit cheaper than BA at times!
But I am probably a bad example. If someone was keen on an airline status but did not fly enough to keep both OWE/Star Gold for instance, then that person may be more inclined to be loyal.
I don't need to stay loyal to one programme for status, and to be honest, I fly BA because I like flying BA and BA is very convenient for me, not because I am BA GGL, and neither did I fly BA/OW to get the GGL.
#80
Join Date: Aug 2007
Posts: 558
Isn't that the intent of these "lifetime" levels? The airlines want to lock in your business travel revenue now by promising to treat you better in the future.
#81
Join Date: Oct 2009
Location: Cambs
Programs: Mucci, BAEC Silver, Scandic 3rd Floor, PC Pleb, FB Off White, Tufty Club
Posts: 2,836
If they do, then it's a shame they don't make such info available to members on their personal homepage.
AAdvantage shows my 500,000ish Lifetime miles when I login, why not similar functionality for BAEC?
I also think lifetime Silver is more appropriate than lifetime Gold.
AAdvantage shows my 500,000ish Lifetime miles when I login, why not similar functionality for BAEC?
I also think lifetime Silver is more appropriate than lifetime Gold.
But only because I have never spent any!
#82
Join Date: Jul 2005
Location: Scotland
Programs: BA Gold, Marriott Lifetime Titanium
Posts: 2,447
Does anyone know when they were introduced? If BA don't have the historical records of flights going back to the onset of BAEC, I'm not sure how they can calculate lifetime TPs.
#83
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<BIG SNIP>
But I am probably a bad example. If someone was keen on an airline status but did not fly enough to keep both OWE/Star Gold for instance, then that person may be more inclined to be loyal.
I don't need to stay loyal to one programme for status, and to be honest, I fly BA because I like flying BA and BA is very convenient for me, not because I am BA GGL, and neither did I fly BA/OW to get the GGL.
You do fly a lot, of course, unlike little old me - or indeed many people here. It's interesting to see you choose BA, given your globe-trotting trail of disruption. Should we encourage you to fly with someone else, once the BA LTG kicks in for you?
Last edited by T8191; Jan 22, 2013 at 10:19 am
#84
Join Date: Apr 2005
Location: LHR
Programs: BA Gold, TG Gold, HHonors Diamond, SPG Plat
Posts: 8,665
Thanks to the BA97 calendar, I can track that I will be Gold for only six years from the middle of Feb - and only because I had the sense to put in a remark for this. My excuse is that I only found out about FlyerTalk a couple of years earlier. This forum is a bad influence.
#85
Join Date: Dec 2009
Location: London
Programs: Mucci Petit Four de Pucci, RedVee's Navigator Badge, BA Gold, Hilton Diamond
Posts: 3,123
#86
Join Date: Jul 2007
Location: Berlin
Programs: BA Gold; Accor Plat; IHG Diamond-Amb; Meliá & HH & Marriott Gold
Posts: 5,450
A further positive effect of counting total TPs -- which to my mind is the best method for both the airline and its regular passengers -- would be giving us an additional reason to accumulate those incremental TPs that don't bring any immediate benefit. I earned 1,000 TPs last year (over 900 of them on BA) and it's hard not to see the 'surplus' 400 TPs as somehow wasted. Of course I know that it still made sense to continue flying BA: I enjoyed lounge access, additional Avios and a TATL op-up. But it would be easier to swallow the price (losing my final scrap of *A status next month) if I felt those extra TPs were earning me something of value.
#87
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I just would not believe or trust it. It might last a few years, until a new bean counter is appointed as Chief Exec who won't be able to resist being a hero of the City for 5 minutes by cutting the program.
I would trust this scheme to last about as much as a government (these days there is little difference between a corporate and a government) to pay me my pension benefits when due in 26 years (or will that be 31, scratch that 36!)
Forgive my cynicism! And I don't mean this as a comment aimed at BA in particular, I would not trust any other corporation to provide a lifetime benefit.
I would trust this scheme to last about as much as a government (these days there is little difference between a corporate and a government) to pay me my pension benefits when due in 26 years (or will that be 31, scratch that 36!)
Forgive my cynicism! And I don't mean this as a comment aimed at BA in particular, I would not trust any other corporation to provide a lifetime benefit.
One thing that I have learnt in my life is that in nothing is for ever, and anyone who swallows this is falling for a long term con. We could all wake up one morning and find that BA is now part of something else and the precious Avios had Vasiod out of the window.
I recall the Delta once had what they called Flying Colonels (HI was one) and it means zilch now. I assume that someone brought this bright idea with them from BMI for all the good that it did there long term.
#88
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Hypothetically, obviously, as I will never achieve such status … but give me LTG on BA. Thank you, much appreciated. ^
No more TP runs, or agonising about renewal. This would, of course, apply with LTS although that's not under discussion and similarly unachievable
I can then, in theory, start looking at other airlines:
If it was an assured BA Status, why wouldn't I start exploring the other side?
No more TP runs, or agonising about renewal. This would, of course, apply with LTS although that's not under discussion and similarly unachievable
I can then, in theory, start looking at other airlines:
- More convenient timings
- Better/cheaper offers
- Variety of experiences
- Better services/facilities
- Peripheral benefits, including their FFP
- Other routes/destinations
If it was an assured BA Status, why wouldn't I start exploring the other side?
#89
Join Date: Dec 2009
Location: London
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If this kind of deal was available to very frequent flyers who have just retired / reduced their travel, in particular, it might be effective from BA's viewpoint, perhaps?
#90
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Oh, yes, Fruitcake, undoubtedly nice for the old/retired/readjusting. But then are they, like me, big spenders?
The endlessly travelling Exec, however lowly, could hit LTG by ... 25/40? After which that individual would be free to pick and choose other carriers/programmes. Indeed, I've seen some posters here who are Gold/Plat/Uranium/Kryptonite with several carriers. Are they going to stick with BA because they have the LTG ticket? I suggest they'll just travel with whoever suits route/schedule rather that say "Oh, gosh, I am loyal to BA."
The endlessly travelling Exec, however lowly, could hit LTG by ... 25/40? After which that individual would be free to pick and choose other carriers/programmes. Indeed, I've seen some posters here who are Gold/Plat/Uranium/Kryptonite with several carriers. Are they going to stick with BA because they have the LTG ticket? I suggest they'll just travel with whoever suits route/schedule rather that say "Oh, gosh, I am loyal to BA."