New TV Commercial for p.s.
#181
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I find the larger aircraft to be smoother, quieter, and more comfortable. I find the smaller aircraft, to be noisier and less comfortable.
B737 75.8 dB
B767 71.9 dB
B777 75.5 dB
B747 74.2 dB
A380 67.9 dB
Source: http://acer-coe.org/files/onboardstudy2012.pdf
My guess is that it's a placebo effect.
#182
Join Date: Jun 2005
Posts: 4,645
OK, that's interesting, so I looked for measurements taken by actual researchers. But they don't seem to support your belief:
B737 75.8 dB
B767 71.9 dB
B777 75.5 dB
B747 74.2 dB
A380 67.9 dB
Source: http://acer-coe.org/files/onboardstudy2012.pdf
My guess is that it's a placebo effect.
B737 75.8 dB
B767 71.9 dB
B777 75.5 dB
B747 74.2 dB
A380 67.9 dB
Source: http://acer-coe.org/files/onboardstudy2012.pdf
My guess is that it's a placebo effect.
Page 5 seems to suggest that 747's generally have higher cabin pressure than 767's and that 777's are the same as, or lower than, 767's.
From my experience, I'd definitely say I'm happiest in 747's.
I wonder if a key factor affecting my comfort is cabin pressure.
#183
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#184
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Actually, in all honesty, that would probably be a good place to run the ad - on television in the LA/SF markets during NY's Fireworks on the 4th...seems like a good fit for the ad...too bad the ad is so horrible!
-jeremy
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#188
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Yep, it was on during the Yankees' game today on YES (here in NY on the local feed) at 20h45...my in-law's didn't say a word about the ad and didn't seem to care or notice that it was even on...
-jeremy
-jeremy
#189
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#190
Join Date: Feb 2002
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Posts: 4,599
Saw it on WABC tonight during the news.
Clearly the strategy is to increase awareness in NY. Which makes some sense, since the majority of current PS traffic is made up of West Coast originating flyers. Wasn't much of a UA corporate presence here.
It wasn't as bad watching it in the flow of other commercials, which are...well commercials, and not that interesting to begin with.
Oh and for all the whining that this spot is a travesty inflicted by the 'Continental' management...
Jeff Foland, PMUA, who was head of PMUA marketing before the merger, led this campaign. See his quotes in the news release.
http://pdf.reuters.com/pdfnews/pdfne...701:nPnCG41194
Clearly the strategy is to increase awareness in NY. Which makes some sense, since the majority of current PS traffic is made up of West Coast originating flyers. Wasn't much of a UA corporate presence here.
It wasn't as bad watching it in the flow of other commercials, which are...well commercials, and not that interesting to begin with.
Oh and for all the whining that this spot is a travesty inflicted by the 'Continental' management...
Jeff Foland, PMUA, who was head of PMUA marketing before the merger, led this campaign. See his quotes in the news release.
http://pdf.reuters.com/pdfnews/pdfne...701:nPnCG41194
Last edited by cerealmarketer; Jul 5, 2013 at 10:20 pm
#191
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New TV Commercial for p.s.
Foland doesn't have much of a brand or differentiated product to work with anymore.
The original p.s. by United did it right.
The original p.s. by United did it right.
#192
Join Date: Feb 2002
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http://i1091.photobucket.com/albums/...at111154AM.png
How is this different than what we see today in business class?
In fact, that large size main was downsized by PMUA, and made larger after 3/3/12.
All I can gather is we don't have a 'specialty cocktail' listed on the menu, and no pre-arrival snack. But we're getting a lie flat seat and real personal entertainment screens. Crews are the same.
I say all of this as a critic as well. In fact, recently wrote to senior management about the need to mystery shop Delta on these routes, as they do a much better job than United or AA. And a better job than United PS business circa 2005.
#193
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#194
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#195
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