SPECULATION: Is a Points Devaluation Coming In August?
#76


Join Date: Oct 2001
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And yes, CPRich case is made, there is nothing left to do but smile, smile, smile
Nothing's gonna bring it back...
#77
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I wouldn't be surprised if Marriott lowers or caps Courtyard at a certain category, basically making Courtyard properties more attractive for award-redemption than a full-service hotel. Perhaps that's how they convinced Courtyard owners and franchisees to go along with a breakfast benefit for top-level elites.
There are some Courtyard properties in Japan, Latin America and Southeast Asia that would make a great value and rival full-service Marriott, Sheraton, Delta or Renaissance properties in North America.
#78
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Join Date: Dec 2004
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Multiple Choice Test
Pick the correct answer.
Question 1. During the announcement carried live on Facebook on April 16, 2018, David Flueck, Senior Vice President, Global Loyalty, said which of the following?
A. "We're moving to one combined award chart. We're going to use this opportunity for a drastic devaluation to alienate our loyal members."
B. "If you want to use points for Hawaii, act quickly. Full-service resorts in Hawaii will jump from their current 40,000 points per night to 85,000 and even 100,000 ponts per night."
C. "A" and "B"
D. "We're moving to one combined award chart, that's even better value for your points. As we move to one award chart, the amazing thing is we have more hotels that are going down in cost than are going up in cost."
The correct answer is D.
Pick the correct answer.
Question 1. During the announcement carried live on Facebook on April 16, 2018, David Flueck, Senior Vice President, Global Loyalty, said which of the following?
A. "We're moving to one combined award chart. We're going to use this opportunity for a drastic devaluation to alienate our loyal members."
B. "If you want to use points for Hawaii, act quickly. Full-service resorts in Hawaii will jump from their current 40,000 points per night to 85,000 and even 100,000 ponts per night."
C. "A" and "B"
D. "We're moving to one combined award chart, that's even better value for your points. As we move to one award chart, the amazing thing is we have more hotels that are going down in cost than are going up in cost."
The correct answer is D.
There is no way Marriott is going to drop resorts in Hawaii or prime redemption hotels in London, NYC, or Paris that are currently Category 9 down to Category 6. Maybe a few RIs and CYs in places like Anaheim or Virginia Beach drop to a Category 6, but rest assured resorts in Hawaii and prime hotels in London, NYC and Paris will briefly become Category 7 in August and will then move up to a Category 8 when that is announced next year. Even if these hotels remain at a Category 7 for a year or two, it is still a massive devaluation! 11% more points for a stay at the Marriott Marquis NYC in January (assuming that qualifies as off-season), and a 55% increase in the number of points required for a stay at a resort in Hawaii during peak season or the Marriott Marquis in NYC during in the fall!
In comparison to the current awards categories, the points required to stay at hotels in Categories 5 - 7 will increase dramatically! From 40% more points for a standard redemption at a Category 5 (35,000 points beginning in August) to 100% more points for a peak redemption at a Category 7 (70,000 points beginning in 2019)! Even if just 50% of the hotels currently classified in Categories 5 - 7 remain after August, that is still a pretty significant change in the number of points required for a single award night and a massive devaluation in my book!
Regards,
RIP...
#79
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That's a false equivalence because the 4,080 figure includes so many limited-service properties that could never legitimately command more than a category 3/4 award-redemption.
#80
Join Date: May 2017
Programs: SPG, MR, WOH, HH, IHG
Posts: 43
In August members will have access to more airline partners than ever before, with more than 40 total airline partners. This includes new options for Rewards (Virgin Australia, Aegean Airlines, Air New Zealand and more) and new options for SPG (Qantas, JetBlue, Turkish and more). Youll still be able to transfer points to frequent-flyer miles, and the new ratio will be 3 points for one mile. And, for every 60,000 points transferred to miles, well add a 15,000 point bonus providing you with a total of 25,000 miles in the airline program of your choice.
#81
Join Date: May 2017
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Maybe it's just wishful thinking, but from the way I see it, I think at least majority of MR Cat 8-9 properties wouldn't be end up in Unified Cat 8. They'll probably go to Unified Cat 6 and the Unified Cat 8 will be populated by SPG Cat 7 and RC Cat 5 properties. Let's compare SPG Cat 7 and MR Cat 9. The following is SPG Cat 7 properties(30-35k Starpoint which is equivalent of 90-105k MR/Unified point), and some of those are not even 30-35K Starpoint properties since they're all suites properties (i.e. usually cost 60-140k Starpoint or 180-420k MR/Unified point).
Of course, there are some cheapo where you can occasionally find below-$300/night rate, but significant portion of them have usual starting rate of $1-2k/night, or at least closer to $1k than lots of Marriott/Renaissances on MR Cat 9. On the other hand, MR Cat 9 includes the following.
Courtyard by Marriott Anaheim Theme Park Entrance
Courtyard by Marriott Key West Waterfront
Fairfield Inn & Suites Key West
Residence Inn St. Petersburg Treasure Island
Fairfield Inn & Suites Ocean City
Residence Inn Ocean City
and they wouldn't put these properties right next to the SPG Cat 7 properties, if they have any kind of conscious. Of course these are the extreme example but the situation is not that different on the regular side of MR Cat 9. If you do the city by city comparison, they're usually 1-2 notch below to SPG Cat 7 properties. Hence, Unified Cat 6 is the place where they're belong. Maybe some of them could be end up in Unified Cat 7 or even Cat 8, but moving the most of MR Cat 9 properties to Unified Cat 8? I would say that's too malicious, even by the corporate standards. And for the peak rate, in SPG, they don't do malicious peak rate something like all-year-round except for 1-2 weeks/y. It's more like one week here, one month there thing, thus not a lot of properties assign more than a quarter as a peak season.
Maybe It's just wishful thinking and they indeed do have a malicious intent. But if you think "maliciously moving most of MR Cat 9 properties to Unified Cat 8" is something inevitable or sure thing to do, I would say it's probably a reflection of yourself rather than the most plausible prediction, since most people have a tendency to presume that other people(i.e. Marriott executives) will think and act just like the way they do.
Spoiler
Courtyard by Marriott Anaheim Theme Park Entrance
Courtyard by Marriott Key West Waterfront
Fairfield Inn & Suites Key West
Residence Inn St. Petersburg Treasure Island
Fairfield Inn & Suites Ocean City
Residence Inn Ocean City
and they wouldn't put these properties right next to the SPG Cat 7 properties, if they have any kind of conscious. Of course these are the extreme example but the situation is not that different on the regular side of MR Cat 9. If you do the city by city comparison, they're usually 1-2 notch below to SPG Cat 7 properties. Hence, Unified Cat 6 is the place where they're belong. Maybe some of them could be end up in Unified Cat 7 or even Cat 8, but moving the most of MR Cat 9 properties to Unified Cat 8? I would say that's too malicious, even by the corporate standards. And for the peak rate, in SPG, they don't do malicious peak rate something like all-year-round except for 1-2 weeks/y. It's more like one week here, one month there thing, thus not a lot of properties assign more than a quarter as a peak season.
Maybe It's just wishful thinking and they indeed do have a malicious intent. But if you think "maliciously moving most of MR Cat 9 properties to Unified Cat 8" is something inevitable or sure thing to do, I would say it's probably a reflection of yourself rather than the most plausible prediction, since most people have a tendency to presume that other people(i.e. Marriott executives) will think and act just like the way they do.
Last edited by epiahtles; Apr 17, 2018 at 12:10 pm
#82




Join Date: Aug 2008
Location: Somewhere in Florida
Posts: 2,889
Devaluation definitely coming around the corner. I've been at this game too long to think otherwise. ADRs are climbing, occupancy rates are climbing. Hotels aren't needing to entice travelers to stay with them.
They've essentially already done this with peak / off-peak awards on this chart. One of the main benefits of using Marriott points was during higher-price times. The new chart shows that they're going to be narrowing down that loophole.
The only positive I see in this is that we're getting enough notice to cash out points at the current rates. I don't think it's going to be a huge devaluation, but it definitely will be a positive step for hoteliers and a negative one for customers.
They've essentially already done this with peak / off-peak awards on this chart. One of the main benefits of using Marriott points was during higher-price times. The new chart shows that they're going to be narrowing down that loophole.
The only positive I see in this is that we're getting enough notice to cash out points at the current rates. I don't think it's going to be a huge devaluation, but it definitely will be a positive step for hoteliers and a negative one for customers.
#83




Join Date: Feb 2017
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Hyatt doesn't have the raw numbers, but if your need is primarily big-city hotels for business trips plus a stable of nice resort in good places for redemptions, it's not as thin as FT would lead people to believe. Hyatt is more a fit for a heritage-Starwood fan than a Marriott fan. The new program structure seems to keep most of what the heritage-Starwood fans were hoping for - SNAs, elite benefits at resorts and their best brands, etc. But Hyatt is definitely a viable option if they feel that the impending category creep is too severe.
I'll continue to use Hyatt. For my credit card night, cash+points, and points burn nights. And I'll use my club level certs every time I stay there, since it will be 4 or less times per year. But Hyatt is not a standalone hotel program for almost all travelers.
#84




Join Date: Feb 2000
Location: Pittsburgh
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Posts: 5,241
Definitely speculation but since we saw Marriott already tilt its hotels up in the category changes earlier this year (I luckily had a reservation at one of them and was honored at the earlier rates) I do feel that they will continue to trend upwards much faster than expected. Maybe not quite as fast as Hilton (I still remember AXON 4 night awards in Hawaii, now I think I'd spend at least 2, maybe 3x as many points) but a definite up tick. Like I tell anyone else, I don't leave miles or points as a savings account. I use them as soon as reasonably possible, when I can get a decent value. I am continuing that, by redeeming points now when I can.
#85
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Why is this labeled "SPECULATION"?
It is 100% certain even by Marriott's own admission.
The only question left is the choice of the preceding adjective: HORRIFIC, MASSIVE, EXPLOSIVE, UNREAL or HORRENDOUS
Because there is no other word that is appropriate hen you go from 45k per night to 95k per night for the same room with the same points.
It is 100% certain even by Marriott's own admission.
The only question left is the choice of the preceding adjective: HORRIFIC, MASSIVE, EXPLOSIVE, UNREAL or HORRENDOUS
Because there is no other word that is appropriate hen you go from 45k per night to 95k per night for the same room with the same points.
#86
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There's not even a 95K amount on the chart, so how will any room be 95K per night, regardless of previous rate?
#87
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#88


Join Date: Dec 2006
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Never fear, CPRich; I checked and it turns out the caloric value of words is zero, so you'll be gaining no weight from the I-too-will-bet massive intake of same come this Summertime
#89
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I'm open for betting.
Percentage increase in total points needed to redeem 1 night at every MR property worldwide at the new category and standard redemption levels over the total points needed to redeem 1 night at every MR property worldwide at their current category and redemption levels.
That's how I define valuation impact of the entire program.
Not points for some random level identifier ("Category 6" today vs. "Category 6" tomorrow, which is meaningless when every property is re-categorized). Not the increase in only the properties that went up. Program-wide.
The opinion seems to be 40, 60, 111%. Who's open to a wager?
Percentage increase in total points needed to redeem 1 night at every MR property worldwide at the new category and standard redemption levels over the total points needed to redeem 1 night at every MR property worldwide at their current category and redemption levels.
That's how I define valuation impact of the entire program.
Not points for some random level identifier ("Category 6" today vs. "Category 6" tomorrow, which is meaningless when every property is re-categorized). Not the increase in only the properties that went up. Program-wide.
The opinion seems to be 40, 60, 111%. Who's open to a wager?
#90
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