In the online account info I can see following along the vouchers: “Lumo welcome gift”. There is just no way to order it.

I wonder if they have already doubled their initial amount of Lumos. I didn’t exactly expect to reach Lumo but then it just kind of happened.

how fast did your status update and did u instantly get the vouchers etc?
My last flights were just yesterday and I was hoping to get Lumo asap for upcoming upgrade needs, but now my problem is that those 3 last flights were all upgraded legs which are notoriously not posting without re-claim.

In my case, the status changed immediately and all upgrades showed up too. Just give CS a call and they can register the missing flights and off you go. However, also in my case, it’s been more than 4 weeks since the status change and no communication whatsoever from Finnair. When sorting out a minor challenge related to a reservation, CS kindly guided me to call the Lumo line which turned out to be a perk that most likely will keep me allocating sufficient amount of flights to Finnair also moving forward.

Just comparing to my bank, car dealer, some of the restaurants I like to visit, etc. who all have had their very much unique, personal and nice ways to appreciate the customer relationship and journey we have had together, I must say I’m amazed by the fact Finnair just ignores the opportunity to touch base with a customer who apparently is amongst their most frequent ones and also brings nice 50+ kilo euros of revenue in on an annual basis. I don’t expect gifts or freebies or being treated as a king, but a simple email or phone call would at least in my case go a long way.

I believe they have had a pretty accurate view on the amount of the potential Lumos. Firstly, they have been asking their long term Plat members how much they fly outside of the alliance just to know their own share of wallet and hence asses the potential of increasing the share through increased loyalt. The questionnaire has been there for years already (as a market research). Also, there’s been no major change in business increasing e.g. reason to fly more SHs other than Nordea HQ relocation most probably also driving traffic between Helsinki, STO and CPH. Perhaps some now focusing on AY instead of flying also with SAS (while companies most probably do their utmost to make those decisions on behalf of their staff for efficiencies). Talking about economy and overall trends, companies rather reducing traveling than the opposite. Then, the amount of FTalkers (and the likes) following their heart to collect the needed segments...

Like OHKRT mentioned, after the status changes, the vouchers, Gold card gifts and Lumo welcome gift appeared to the benefits list immediately. Also the app content changed immediately and started to promote the new email address and phone number for Lumo service.