Capital Markets Day: new announcements
Nov 3, 2017, 10:55 am
#77
Join Date: Sep 2010
Location: Las Vegas
Programs: BA Gold; Hilton Honors Diamond
Posts: 3,228
At the moment it is limited to one route - and of course that comes in for criticism too. Yet if BA had launched it globally (even assuming for a moment that was feasible) and it had tanked then without doubt BA would have been hauled over the coals for a failed product launch and the same people who have criticised the one-route philosophy would be criticising BA for not having had a slow-start! Damned if you do, damned if you don't is the phrase that comes to mind.
Nov 3, 2017, 10:57 am
#78
Join Date: Aug 2012
Location: Provincie Antwerpen, Vlaanderen, België
Programs: MUCCI Gold
Posts: 2,512
You would think, but as there haven't been any changes to the CW seat in several years, I think it's understandable that some people might believe that BA has been following option #2 .
"quick, put out an announcement that we're investing in a new seat!"
3 years of vapourware later ....
"look, we've got a new seat!"
Nov 3, 2017, 11:00 am
#80
Join Date: Jan 2003
Location: London, UK
Posts: 5,657
The cynicism I am referring to is more around the fact that even when BA tries to make positive changes it still comes in for criticism. If you look at the recent CW changes there has been so much negativity. Yet if you look at the improvements in service and the quality of the catering (plus the recently introduced bedding and amenity kits) I would say, objectively, that it is a significant step up from the previous offering.
At the moment it is limited to one route - and of course that comes in for criticism too. Yet if BA had launched it globally (even assuming for a moment that was feasible) and it had tanked then without doubt BA would have been hauled over the coals for a failed product launch and the same people who have criticised the one-route philosophy would be criticising BA for not having had a slow-start! Damned if you do, damned if you don't is the phrase that comes to mind.
At the moment it is limited to one route - and of course that comes in for criticism too. Yet if BA had launched it globally (even assuming for a moment that was feasible) and it had tanked then without doubt BA would have been hauled over the coals for a failed product launch and the same people who have criticised the one-route philosophy would be criticising BA for not having had a slow-start! Damned if you do, damned if you don't is the phrase that comes to mind.
If they were genuine, meaningful improvements, then they would be lauded. But they're not as they are barely slowing the decline relative to other airlines.
Nov 3, 2017, 11:05 am
#81
Join Date: Jun 2014
Programs: Executive Club: Gold - Flying Blue: Gold
Posts: 1,382
Back to topic, we are no wiser on the topics highlighted in this thread. Has the BA team only read what's on the slides or explained a bit further the future.
Nov 3, 2017, 11:23 am
#82
Join Date: Apr 2015
Programs: Some
Posts: 5,265
Indeed, I thought that. I think there's also probably a high chance that this will be the last year BA can claim to be the top UK Consumer Superbrand!
Nov 3, 2017, 11:57 am
#84
Join Date: Feb 2009
Location: YYC
Programs: BA bronze, Aeroplan peon
Posts: 4,747
In a sense market rate means you have a reward seat available on any flight, but the rates get very high. As an example North America to Europe in J is 90,000 miles for a "Classic" reward, I have seen over 1,000,000 miles for a non stop in J at the "Market" rate.
Nov 3, 2017, 11:57 am
#85
Ambassador, British Airways Executive Club, easyJet and Ryanair
Join Date: Sep 2011
Location: UK/Las Vegas
Programs: BA Gold (GGL/CCR)
Posts: 15,930
Not sure I agree there. A couple of blankets and a pillow is lipstick on a pig. The catering improvements are welcome, but the food was pretty atrocious before. I still can't get an espresso in business class that Lufthansa or Qatar will happily serve me.
If they were genuine, meaningful improvements, then they would be lauded. But they're not as they are barely slowing the decline relative to other airlines.
If they were genuine, meaningful improvements, then they would be lauded. But they're not as they are barely slowing the decline relative to other airlines.
Nov 3, 2017, 12:02 pm
#86
Join Date: May 2005
Location: Kyiv, Ukraine
Programs: Mucci, BA Gold, TK Elite, HHonors Lifetime Diamond
Posts: 7,691
When the seat is good as is and sells I can see why an airline would be in no rush to spend millions on a new one (even if the current one does not please the experience seekers). AA has just finished installing lie-flat seats across its fleet, let's not forget.
Nov 3, 2017, 12:50 pm
#88
Join Date: Nov 2012
Location: Manchester but from Yorkshire better known as Gods country
Programs: BA Gold, , Sandals plat
Posts: 839
The population of the Hawaiian islands definitely see this as a threat. A increase in tension could seriously affect airspace and passenger traffic
Nov 3, 2017, 1:39 pm
#89
Join Date: Sep 2014
Location: Brexile in ADB
Programs: BA, TK, HHonours, Le Club, Best Western Rewards
Posts: 7,067
Nov 3, 2017, 2:00 pm
#90
Suspended
Join Date: Jun 2017
Programs: BAEC
Posts: 325
I read it as meaning densification 'by virtue of having' the 787s - e.g. if they replace a 777 or 747, that's already 4 F seats out, and WT has more seats per square metre to add to this.
Retiring a couple of 747s when the -10s arrive completes the run.