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Update: Aimia accepts Air Canada, TD, CIBC & Visa revised $450-million Aeroplan bid

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Old Aug 21, 2018, 8:23 am
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Last edit by: yyznomad
For those of you interested only in the revised $450-million deal and related discussion, it starts on post 418:

https://www.flyertalk.com/forum/air-canada-aeroplan/1926409-update-aimia-accepts-air-canada-td-cibc-visa-revised-450-million-aeroplan-bid-28.html#post30109427
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Update: Aimia accepts Air Canada, TD, CIBC & Visa revised $450-million Aeroplan bid

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Old Jul 26, 2018, 6:39 pm
  #151  
 
Join Date: Sep 2009
Location: YYZ
Programs: AC SE MM, Bonvoy Plat, Hilton G,Nexus, Amex MR Plat,IHG Plat
Posts: 4,428
Originally Posted by YUL-Insider


I think Air Canada answered this question on their Q & A site: https://www.aircanada.com/ca/en/aco/...questions.html

“Q: Why are you giving Aimia a week to respond? Why can’t you give them more time?
A: (...) there have been other proposed transactions to purchase Aimia over the past several months.”

Maybe it wasn’t Amex but it looks like AC made this public now because they got wind of something else being cooked up.
So was there other proposals from AC or other proposals from other banks/CC companies ? I am guessing other banks/CC.
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Old Jul 26, 2018, 9:15 pm
  #152  
 
Join Date: Apr 2007
Location: Toronto, Ont., Canada
Programs: Aeroplan; Marriott Platinum; IHG Platinum; Best Western Diamond
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It was me. I made a proposal to buy aeropeso for 3 pesos, and told them I have several much smarter monkeys than their and can make ae run much better, without the nightly shutdowns. They were seriously considering.

Too bad one of ae's monkeys leaked the news to their monkey bodies in AC. AC got really nervous, because their own monkeys were still mostly asleep and they feared they cannot get their own system up in time. AC is also afraid of the ae database getting in my hands. So AC made a competing offer. I might up my offer to 4 pesos, and still win because I have smarter monkeys.
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Old Jul 27, 2018, 5:20 am
  #153  
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Some ambiguity with AC. The crap shoot between Aeroplan and Air Canada for loyalty of members will be most interesting.
How is AC doing ,financially?
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Old Jul 27, 2018, 7:09 am
  #154  
 
Join Date: Jun 2008
Location: YYC, Canada
Programs: AC 35k
Posts: 1,898
Originally Posted by Symmetre
"Revenue-based flavour?" Well that's one way to put it. You need to achieve spending targets to attain various levels of status ($20k in the case of SE) and your ability to earn qualifying miles is at least partially dependent on fare bucket. That's more than a "revenue-based flavour" .... it's entirely based on spending. There's no other way to put it.
Yeah it's revenue based for status (mostly but you still need qualifying segments or miles as opposed to a qualifying dollar spend alone). But for AP earn (not qualifying miles), it's based on fare class and how far you fly. Other airlines it's purely based on dollars spent for mileage (not qualifying miles) earn. AP doesn't do that yet but we might see it in 2020.
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Old Jul 27, 2018, 9:03 am
  #155  
 
Join Date: Jan 2006
Location: YYZ
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https://www.theglobeandmail.com/busi...travel-demand/

Air Canada will establish its own loyalty program whether or not Aimia Inc. accepts a bid led by the airline to buy the loyalty company’s Aeroplan business... If Aimia accepts the bid, Aeroplan miles would be converted to the new Air Canada program... If Aimia rejects the bid, Air Canada will resume its negotiations with credit card companies and conclude an agreement in the fourth quarter... Air Canada believes there is no other party willing to assume the $2-billion liability.
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Old Jul 27, 2018, 9:32 am
  #156  
 
Join Date: Apr 2009
Location: YYC / random hotel in YYZ
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"We're buying back the liability, so we can basically devalue it and make a killing. Your miles are safe, at whatever rate we feel is best for us. Kthx."
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Old Jul 27, 2018, 11:14 am
  #157  
 
Join Date: May 2016
Posts: 2,494
Originally Posted by firetruk11
​​​​​​

Yeah that was my first reaction. Both CIBC and TD are horrible banks. Not looking forward to this happening.
​​​​​​...are you implying there are good Canadian banks?
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Old Jul 27, 2018, 3:31 pm
  #158  
 
Join Date: Jan 2016
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Originally Posted by quantumofforce
​​​​​​...are you implying there are good Canadian banks?
There are.....
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Old Jul 27, 2018, 4:03 pm
  #159  
 
Join Date: Sep 2009
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Is the $2B liability real or on paper ? What I mean is AC expecting to transfer points at 1:1 or is there going to be some devaluation ? If its devalued then the liability will diminish quicker on redemption/conversion ?
Similarly while AE has stated that they will maintain the current points redemption chart (at least for what they confirmed), will there be a devaluation here too or their agreements with other carriers could cost less resulting in a faster clearing of some of this $2B at a much lower cost ?
I am not an accountant so please control your urge to shoot darts at me.
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Old Jul 27, 2018, 6:11 pm
  #160  
 
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Location: YOW
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Originally Posted by vernonc
Is the $2B liability real or on paper ? What I mean is AC expecting to transfer points at 1:1 or is there going to be some devaluation ? If its devalued then the liability will diminish quicker on redemption/conversion ?
My guess is that nobody knows yet, probably not even AC. My assumption is that the offer is to take what is recorded as $2B on Aimia's current books. This liability is probably based on how much they value points, which I suspect is very much linked to their pre-2020 cost to purchase flights from AC.

I expect that the reality is that this liability is greater than $2B for Aimina going forward unless they devalue and probably less than $2B for AC since their cost should be less than what they were charging Aimia for redemptions.
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Old Jul 27, 2018, 7:15 pm
  #161  
 
Join Date: Apr 2002
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Posts: 3,050
Originally Posted by vernonc
Is the $2B liability real or on paper ?
AC may very well be able to get away with carrying it at somewhere close to $0, as AP redemptions are almost never supposed to be redeemable for seats that would be saleable for revenue.

A 3rd party entity like Aimia, which obviously does not run an airline that is in the position to give value-less seats away, may have to carry such a liability at a much greater value.

One of the potential consequences here is that, under AC ownership, the "market fare" options (which were just cash redemptions for the cheapest Tango tickets available) and cash-like gift card redemptions, as horrible and useless as they often were, disappear. Replaced with, amongst other things, the ability to use points to do LMU's and preferred seats, lounge visits, priority boarding, etc. on a heavily targeted basis guided by data analysis.

I personally don't believe AC management for one moment in their claims that they will just transfer points to their 'new' Altitude program and shut AP down. They're attempting to acquire AP precisely so they don't have to bother doing that, although they'll probably end up doing a refresh of the brand nonetheless as it re-joins the AC family.

Last edited by pitz; Jul 27, 2018 at 7:24 pm
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Old Jul 27, 2018, 8:16 pm
  #162  
 
Join Date: Jan 2017
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The stated liability is the list value. Which in any real sense means nothing.

Consider a restaurant. They sell a $25 gift card. There get $25 cash, but now have a $25 liability. They then later sell $25 of list price product, cost of goods sold, $7. Liability goes to $0. $18 profit.

Internally to AC those 8% of rewards seats cost nothing except half a can of coke each. $2b in liabilities can be paid out for nothing. But that captive market upselling on last weeks sandwiches and Johnny Walker and some checked baggage means cash in AC pockets.

And whatever good will is good for.

And the 13 DL380's and a baystack 350.
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Old Jul 27, 2018, 8:41 pm
  #163  
 
Join Date: Apr 2002
Location: YXE
Posts: 3,050
Originally Posted by RangerNS
. But that captive market upselling on last weeks sandwiches and Johnny Walker and some checked baggage means cash in AC pockets.
Sure. But if they have 20 years worth of data that indicates that an AP member has never bought a business class or a preferred seat, and they have an empty business, PY, or preferred cabin after all their usual and customary efforts to sell them, they're not, for example, foregoing any revenue by making an offer to upgrade to such with points. The customer would have almost *never* paid for that otherwise.

Even 10 years ago, running such queries on the sort of datasets AC/AP works with would have been impossible given the sort of constraints in computing. Today with the sort of computing power available, its completely plausible that 5 minutes prior to boarding, offers of such nature go out to customers' smartphones.

AP as a separate entity didn't allow that to happen as the negotiation involved and commercial arrangements would be too complicated to work out. A new program altogether would have lacked the rich retrospective data on which decision making could be based, and would've taken years to generate a good database. So AC basically had little other reasonable option here.

Even for email marketing, if you do, say, a YYZ-HKG search on AP and don't end up booking it, AC could hit you with follow-up emails during revenue seat sales for that route. Or purchase online targeted ads on various platforms. Much like Amazon does. Again, something that just wasn't possible with AP being a separate entity as AP definitely wouldn't want to promote the purchase of revenue tickets through AC directly.

Last edited by pitz; Jul 27, 2018 at 9:00 pm
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Old Jul 28, 2018, 12:34 pm
  #164  
 
Join Date: Jun 2018
Posts: 5
Originally Posted by quantumofforce
​​​​​​...are you implying there are good Canadian banks?
Yes, credit unions!

Lol

Well it's all relative...

I deal with TD in one of our businesses and it is extremely difficult and RBC with another, which is "less" difficult. Dealt with CIBC in the past and left very underwhelmed.

I have Visa with both and they really don't have the same value to me as the corporate Amex. Especially with Aeroplan.

So this move will somewhat devalue Amex for me and I will have to look at the TD product further at that time.

(Phew... brought it back on topic)
firetruk11 is offline  
Old Jul 28, 2018, 5:11 pm
  #165  
 
Join Date: May 2015
Location: Vancouver
Programs: Aeroplan, Mileage Plus, WestJet Gold, AMEX Plat
Posts: 2,026
Originally Posted by firetruk11
Yes, credit unions!

Lol

Well it's all relative...

I deal with TD in one of our businesses and it is extremely difficult and RBC with another, which is "less" difficult. Dealt with CIBC in the past and left very underwhelmed.

I have Visa with both and they really don't have the same value to me as the corporate Amex. Especially with Aeroplan.

So this move will somewhat devalue Amex for me and I will have to look at the TD product further at that time.

(Phew... brought it back on topic)
I deal with RBC in one business and BMO in the other. What makes one of these banks good vrs bad is the account management and how well they hid all the nonsense on the back-end.

RBC with Avion is a great program. Quite happy with it. May be switching to a new program BMO just introduced. Neither one are as good as AMEX Platinum. I would never go with a program that is tied directly to Aeroplan. You gain more flexibility being with a credit card program that is independent of the airline program.

IF Aeroplan is not taken over by Air Canada and they evolve to something like the Avion program, what bank is going to create the liability on its book by partnering with them. Why would TD or CIBC not just create their own program and leave Aeroplan to die a slow painfully death.
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