United's Name and Continental's Logo and Livery to be Used Post-Merger
May 3, 2010, 8:10 am
#31
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And people thought my button design was bad? When I saw the logo, I thought someone had cobbled it together on Photoshop as a joke.
Logo picture needs to go on the left, not right, and the words need to align to the left side against the logo.
At the least the basic logo picture and font remain - but it needs some revising. But I am happy to see the branding of UA gone.
Logo picture needs to go on the left, not right, and the words need to align to the left side against the logo.
At the least the basic logo picture and font remain - but it needs some revising. But I am happy to see the branding of UA gone.
May 3, 2010, 8:16 am
#32
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I think the issue most of you guys are having with the livery is that United is in a serif font, and you're used to seeing United in a sans-serif font. The quality of the image on the website notwithstanding, I would hope that the current United block letter sans-serif font would be employed instead of United in the CO-style serif font. But I'm just a font nerd. 
May 3, 2010, 8:26 am
#33
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The logo, to me, is far less important than whose shop ends up running the combined ff program. As we NW refugees saw with the DL takeover of NW, the leadership of the bad program took over and ruined the program. Given UA's history of such scams as *net blocking, if it is UA's people running the combined ff program, I will be off to AA in a heartbeat.
May 3, 2010, 8:26 am
#34
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investor presentation
http://www.unitedcontinentalmerger.com/ See for investors.
CAL brings many 737s to the table. Bye bye airbus?
CAL brings many 737s to the table. Bye bye airbus?
May 3, 2010, 8:37 am
#35
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May 3, 2010, 8:44 am
#36
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Great Move!
^^^ !!
Merger means I am not going to flyColgan to get to EWR -- can go right out of IAD with the comforting globe logo on the tail. . .
Merger means I am not going to flyColgan to get to EWR -- can go right out of IAD with the comforting globe logo on the tail. . .
May 3, 2010, 8:57 am
#37
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May 3, 2010, 8:57 am
#38
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This is the only glimmer of good news on a terrible day.
May 3, 2010, 9:06 am
#39
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Down market service isn't quite the word - low-class garbage is more along the lines of international UA brand perception, especially in Asia....unless of course you're a non-rev and your buddy is working the your flight, in which case your service level puts SQ to shame.
May 3, 2010, 9:11 am
#40
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Perhaps a small Greyhound could be added, painted on either side of the nose. Sort of a Jaguaresque "leaper"!
Seriously, I am somewhat stunned. I was convinced that all that is Continental was going to vanish in one press release! I know that livery does not equate to policy but it is somewhat reassuring that we might keep some or most of our airline.
May 3, 2010, 9:18 am
#41
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I am glad to see this, but I have to admit it almost seems like a joke. There's got to be at least one FF out there convincing a non-FF friend, "Look at what I did; I photo-shopped a logo, hacked onto CO.com, and uploaded it. Looks, almost real doesn't it?"
May 3, 2010, 9:19 am
#42
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Down market service isn't quite the word - low-class garbage is more along the lines of international UA brand perception, especially in Asia....unless of course you're a non-rev and your buddy is working the your flight, in which case your service level puts SQ to shame.
"See, the ticket says United but that doesn't look like a United plane..."
The whole deal sounds very last minute and rushed to me. I suspect there will be chenges before it all plays out.
FWIW
DLM
May 3, 2010, 9:30 am
#43
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The website, new logo and livery looks like what channa would conjure up on 4/1.
May 3, 2010, 9:36 am
#44
Join Date: Oct 2000
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It looks like an April fools joke.
UNITED is such a cool brand. PLEASE if you need to keep the globe - keep it in an elegant way - that thing is downright awful
UNITED is such a cool brand. PLEASE if you need to keep the globe - keep it in an elegant way - that thing is downright awful
May 3, 2010, 9:38 am
#45
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I agree with just about everyone else that the United lettering/typeface/font needs to be re-worked. All caps would probably look better.