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Monetizing Mileage Plus (Changes?)

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Old Feb 1, 2024, 1:40 pm
  #1  
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Monetizing Mileage Plus (Changes?)

Saw this on the front Page headline of FT in the article about Max 10

At the end of that article, was this quote:


When it comes to the United MileagePlus loyalty program, airline leaders say they are making “significant process” in monetizing the program. Leskinen is also hopeful for more details to come out in May.



“We have significant projects underway around data and how we can create a better customer experience and monetize that data, simultaneous,” Leskinen said, according to the transcript. “And we have several options, and we’ll share more when we’re ready to share more.”

I can't even begin to believe what this actually means, but it's likely not a change we will like.
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Old Feb 1, 2024, 2:07 pm
  #2  
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Originally Posted by UAgeek71
I can't even begin to believe what this actually means
It sounds like United may consider selling customer information for all Mileage Plus members.
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Old Feb 1, 2024, 2:11 pm
  #3  
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The next step in United Might Sell our Data?
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Old Feb 1, 2024, 2:15 pm
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Originally Posted by mahasamatman
It sounds like United may consider selling customer information for all Mileage Plus members.
Correct: United Might Sell our Data

Originally Posted by UAgeek71
but it's likely not a change we will like.
The SMI/J "change" line is soooo overplayed, he's been gone almost a decade
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Old Feb 1, 2024, 2:17 pm
  #5  
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Originally Posted by jhayes_1780
The SMI/J "change" line is soooo overplayed, he's been gone almost a decade
He may be gone, but his legacy lives on.
lsquare, bluedemon211 and hhdl like this.
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