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Old Mar 23, 2006 | 5:00 pm
  #16  
 
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Originally Posted by as219
Are you kidding? If UA starts doing this, I'm seriously going to write letters to both the advertiser and UA that I will expressly avoid purchasing I see advertised in this way. It's one thing to put them in the IFE, Hemispheres, etc., but overhead bins and tray tables? That's too far. One of the aesthetically nice things about flying is the lack of clutter, the feeling that I'm getting away from all the crap down below. Sounds like some of you are okay with that crap at 35,000 feet.

If FTers don't say something about this loudly, it may become a reality very very soon. I vote a resounding
I don't think you need letters -- as long as people feel this way (as people seem to), it won't happen. Why would an advertiser pay money to display a product in a place that raises negative, not positive, feelings?
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Old Mar 23, 2006 | 5:06 pm
  #17  
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If it would lower the cost of my seat, and I'm flying coach - I'm all for it

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Old Mar 23, 2006 | 5:55 pm
  #18  
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Does America West do this on tray tables?

The blog referred to this being done already on America West... anyone?... anyone?
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Old Mar 23, 2006 | 8:06 pm
  #19  
 
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Originally Posted by bgmvp
The blog referred to this being done already on America West... anyone?... anyone?
Yes, they do.
Sample
Ad agency (caution: noisy Flash page, mute your sound first)

Western Pacific did outside advertising on their planes.

Closest to bin advertising is probably Southwest's Shamu(R) jets. It's been a long time since I've flown one, but I think they have penguins or other sea life along the bins. No Sea World logos per se, though.

Last edited by alanh; Mar 23, 2006 at 8:11 pm
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Old Mar 24, 2006 | 1:48 am
  #20  
 
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Originally Posted by as219
Are you kidding? If UA starts doing this, I'm seriously going to write letters to both the advertiser and UA that I will expressly avoid purchasing I see advertised in this way. It's one thing to put them in the IFE, Hemispheres, etc., but overhead bins and tray tables? That's too far. One of the aesthetically nice things about flying is the lack of clutter, the feeling that I'm getting away from all the crap down below. Sounds like some of you are okay with that crap at 35,000 feet.

If FTers don't say something about this loudly, it may become a reality very very soon. I vote a resounding
Do you do this now for other products that are advertised?

It may take some to get used to, but we are bombarded with advertising all day long.

Sit in the seats were you can pay to avoid these ads
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Old Mar 24, 2006 | 2:56 am
  #21  
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Alaska Airlines had (and maybe still has) a plane that was decked out in Disney livery, which makes sense because they fly to Orange County and sell Disneyland vacation packages.
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Old Mar 24, 2006 | 3:54 am
  #22  
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Originally Posted by LostInAmerica
how about ads on the side of the planes like they have on buses?
Air Deccan in India all ready does this. Its a LCC!
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Old Mar 24, 2006 | 5:51 am
  #23  
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Originally Posted by Fraser
Don't they do this already on Ryanair?
Yes. On overhead bin doors, seatbacks and tray tables. And they used to have several aircraft in the fleet with a complete advertising livery (Vodafone, Hertz, Jaguar Cars, Kilkenny Beer, etc) but that was on the old 737-200 fleet which have recently been retired.

My last trip on one of the 737-200s, possibly the last time ever in a JT8D engined aircraft so universal over the previous 40 years, was on the Hertz one.
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Old Mar 24, 2006 | 7:54 am
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Originally Posted by rw55
I don't think you need letters -- as long as people feel this way (as people seem to), it won't happen. Why would an advertiser pay money to display a product in a place that raises negative, not positive, feelings?
You would think, but it seems to me that people have become so complacent about the proliferation of ads that most won't complain, and the bean counters will figure that the revenue gained outweighs the revenue lost.

When I first saw ads above urinals, I laughed; how clever.
When I first saw ads applied to the sidewalks of New York, I shook my head; clever, but that's public space being defaced.
When I first saw ads before movies, I got angry; I'm paying $10 to see this dreck and you're making me watch ads?!?

Now I'm as mad as hell, and I'm not going to take it anymore!!!
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Old Mar 24, 2006 | 7:57 am
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Originally Posted by AAaLot
Do you do this now for other products that are advertised?

It may take some to get used to, but we are bombarded with advertising all day long.

Sit in the seats were you can pay to avoid these ads
Agreed, it's hard to escape ads. But seriously, is it okay with you if cabin interiors become flying billboards? Why not on the back of the tray table in front of you? I'll tell you what, if an airline can show ads on tray tables is the difference between solvency and bankruptcy, then okay. But we both know it ain't. Ticket prices will not go down, service will not get better... Someone in WHQ will simply get more $$ for being so smart.

BTW, do you work for the airlines? The idea of selling ad space, then selling premium seats without ads is brilliant. I see a future for you in marketing...
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Old Mar 24, 2006 | 12:22 pm
  #26  
 
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Once we get used to the advertising it will not be as bad as we think. Remember when television networks started putting their logo in the corner of the screen. The logo was distracting and I was outraged that a portion of the screen was covered. Now, who cares. In fact it is easy to tell which channel I am watching.

How about advertising on the boards around a hockey rink. that was controversial when it started, now standard for the NHL. If I see a replay of an old game, the plain white boards just don't look right.
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Old Mar 24, 2006 | 12:46 pm
  #27  
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Are we headed back to the circa 1900 era when there were ads plastered everywhere? (look at some old photos of cities; they were all over any flat surface)

Something else interesting is that these ads of yore were often for "snake oil" (all sorts of medical remedies that did nothing). They were put out of business with the FDA. Today, what are a lot of ads for? Lifestyle enhancement drugs!

Round and round we go....
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Old Mar 24, 2006 | 1:09 pm
  #28  
 
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Originally Posted by LostInAmerica
If they could get them to stay on, how about ads on the side of the planes like they have on buses?
Western Pacific used to do that. Here is a plane done up as a flying billboard for a credit union, and here is one advertising a TV show on Fox. (I gotta admit, using the tail of the 737 for Marge's hair is a nice effect.)
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Old Mar 24, 2006 | 2:50 pm
  #29  
 
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We live in a marketing intense world. Our consumer response to this via our spending habits justify the efforts companies make to stick their stuff in our faces every where we turn. I'm willing to bet money that most LCC's will have interior marketing/ads within the next 5 years. It is not a matter of IF, but WHEN. I am still chuckling over the fact that they have now physically altered the trunk (boot - UK) of many taxi's so that they can slap a big advertising piece on the back of the taxi's lift-up lid. What's next square taxi's so that every surface is advertising friendly? It is going to look like a circus-bus when all is said and done. Airplanes will follow suit, at least inside.
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Old Mar 24, 2006 | 3:01 pm
  #30  
 
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I can see the ad now:

Don't like ads on your Southwest flight? Remember, United never has ads...fly United.

Brilliant!
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