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-   -   Lufthansa to introduce new/revised branding & livery in 2018 (https://www.flyertalk.com/forum/lufthansa-austrian-swiss-brussels-lot-other-partners-miles-more/1870003-lufthansa-introduce-new-revised-branding-livery-2018-a.html)

WorldLux Jan 18, 2018 9:04 am


Originally Posted by oliver2002 (Post 29307934)
Some other liveries in the LH Group:

Have you forgotten about Germanwings, Eurowings and Air Dolomiti?

oliver2002 Jan 18, 2018 9:33 am

I said 'some' ;)

lhrpete Jan 19, 2018 9:06 am


Originally Posted by oliver2002 (Post 29307234)

I very much like the understated nature of this livery but I wish they would change the font, Arial has had its day.

yurtripper Jan 19, 2018 9:25 am


Originally Posted by lhrpete (Post 29312832)
I very much like the understated nature of this livery but I wish they would change the font, Arial has had its day.

I thought it was Helvetica (Black). But I agree that the font does now look a bit passe. The question is - what should they change it to? Maybe Comic Sans? :D

oliver2002 Jan 19, 2018 1:42 pm

The Lufthansa helvetica font, the yellow and the crane are key elements of the brand...

lhrpete Jan 20, 2018 10:42 am

Arial and Helvetica are essentially the same font.

As the yellow is missing presumably the font could and IMO should change too. I would go for something lighter and cleaner like Rotis - though SAS already use it.

Crampedin13A Jan 20, 2018 11:19 am


Originally Posted by oliver2002 (Post 29303501)
For those researching, this is a nice link list of the main 3 liveries used so far (1950, 1968, 1989) and 11 variants: Uebersicht ueber die 14 Lufthansa-Liveries

While also being a fun way to while a few minutes while waiting at gates etc. the Lufthansa Quartett app is quite interesting with the photos showing the different liveries down the years.

oliver2002 Jan 20, 2018 1:19 pm


Originally Posted by lhrpete (Post 29317061)
Arial and Helvetica are essentially the same font.

As the yellow is missing presumably the font could and IMO should change too. I would go for something lighter and cleaner like Rotis - though SAS already use it.

It seems they are going for light modification to avoid licensing Helvetica.

oliver2002 Jan 22, 2018 12:52 am

D-AIXI has left the assembly line in TLS and is already sporting a lightly taped over tail... with a white or silver crane on a dark blue background:


worldclubber Jan 22, 2018 1:16 am


Originally Posted by oliver2002 (Post 29323238)
D-AIXI has left the assembly line in TLS and is already sporting a lightly taped over tail... with a white or silver crane on a dark blue background:

Looks like the yellow is really gone. Damn. :(

LufthansaFlyer Jan 22, 2018 7:19 am

now the mystery about the belly color.......

oliver2002 Jan 22, 2018 7:25 am

It seems an A330 based in MUC already has the new interior colors after it came back from its winter check.

worldclubber Jan 22, 2018 7:57 am


Originally Posted by oliver2002 (Post 29324093)
It seems an A330 based in MUC already has the new interior colors after it came back from its winter check.

Pictures? ;)

WorldLux Jan 22, 2018 11:49 am


Originally Posted by oliver2002 (Post 29323238)
D-AIXI has left the assembly line in TLS and is already sporting a lightly taped over tail... with a white or silver crane on a dark blue background:

https://twitter.com/karelxwb/status/955182194774994945

That doesn't look taped over.

LufthansaFlyer Jan 22, 2018 7:58 pm

If technology permits, will try to live stream from FRA when they lift the curtain on the new livery......Keyword is 'permits'. Hoping FT can set something up otherwise I can do it from the LH Flyer FB page. LH will not doubt have something on their channels as well.


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