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Once-in-a-lifetime bonus policy now applies to both personal & BUSINESS cards [USA].

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Old Feb 26, 2016, 9:28 am
FlyerTalk Forums Expert How-Tos and Guides
Last edit by: beltway
For earlier discussion of the restriction's application to personal cards, see Put a fork in it 5.1.2014: One bonus per personal card per person "lifetime" [USA].

It is essential to read the terms of the specific offer, but in general:

This offer is also not available to applicants who have or have had this product.
  • You can only earn one new account bonus for each card issued by American Express in the USA. We do not know precisely how far back American Express looks to see if you have previously held the same card, but there is anecdotal evidence that the Customer Service database looks back only seven years. This means that if you cancelled a card in 2007 or earlier, and have not held it since, you will probably qualify for a new account bonus in 2015.
  • Holding a related card does not disqualify earning a new account bonus. Examples: Green, Gold, and Platinum are each separate products. Delta Gold, Platinum and Reserve are each separate products. The Hilton credit card is a different product than Hilton Surpass.
  • Holding a Supplementary Card (authorized user) on someone else's account does not disqualify you from earning a new acount bonus if you open the same card type in your own name.
  • As of mid-February 2016, Amex appears to be adding the same restriction to its business card products.
  • If you receive a targeted offer, online or through the USPS, for a card which you have previously held you may, or may not, actually receive the bonus. Be certain to save a copy of the offer, and to read and save every screen which appears during the application process.
  • Upgrade offers are different from new account offers. You may be offered a bonus to upgrade (for example) a Gold Card to a Platinum Card, and you may be eligible for that bonus even if you previously held a Platinum card. It is still essential to read and save the terms of the offer.

If we identify you as currently having an American Express® Card account, you may not be eligible for this welcome bonus offer.
  • This language appeared in the Spring of 2013, a year before the once-in-a lifetime policy was announced. The key term is "may", which gives American Express discretion to award or withhold the bonus.
  • To reduce the risk that the automated system will deny a new account bonus, RIGHT click the application link and open the application in a Private or Incognito browser window. American Express will still know that you are a current cardholder, but the system will not flag your application.

Points will be credited to your Membership Rewards account within 6 - 8 weeks after the spend requirement has been reached.
  • In practice it is not possible to know when American Express's system will credit a bonus to your rewards account. It may happen immediately after you meet the target spend, or it may happen when the next statement (or the following statement) is generated, or it may take the full eight weeks.
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Once-in-a-lifetime bonus policy now applies to both personal & BUSINESS cards [USA].

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Old Dec 17, 2021, 9:39 pm
  #361  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
Originally Posted by mia
Today I applied for a Skymiles Gold credit card. The same card that I cancelled in 2014. Application was approved. Will post again when bonus miles are received..
Spend completed 12.14.2021. New account sign up bonus posted 12.17.2021.
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Old Dec 17, 2021, 9:41 pm
  #362  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
Originally Posted by ChateauMargaux
Any anecdotal points on getting a bonus again after a card was closed over seven years ago?
Yes. Delta Skymiles Gold. Read HERE.
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Old Dec 18, 2021, 6:25 am
  #363  
 
Join Date: Feb 2011
Location: NYC suburbs
Programs: UA LT Gold (BIS), AA LT Plat (CC SUBs & BD), Hilton Dia (CC), Hyatt Glob (BIB), et. al.
Posts: 3,296
Originally Posted by Dr Jabadski
… I received a snail mail hard copy offer of an AmEx Biz Gold 90,000 MR/$10,000/3 months which included wording (image below) I don’t remember and find to be ambiguous. … Is this a different way of phrasing LL? What exactly does “Limit one offer per Card Account” mean? Thank you.
Datapoint (confirming no LL for this offer): Applied online for this card account 2 weeks ago, instant approval, card arrived via FedEx (without my request) the next day, minimum spend met with one charitable donation charge 6 days ago, bonus posted 3 days ago.
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Old Dec 19, 2021, 1:17 pm
  #364  
 
Join Date: Jun 2007
Posts: 1,406
Originally Posted by mia
Spend completed 12.14.2021. New account sign up bonus posted 12.17.2021.
Thanks mia
I was told over the phone.
I will followup with them.

Originally Posted by mia
Yes. Delta Skymiles Gold. Read HERE.
Is this the card we are talking about?
https://www.americanexpress.com/us/c...-express-card/

Last edited by mia; Dec 20, 2021 at 11:03 am Reason: Combine replies after consolidating discussion in one thread.
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Old Dec 19, 2021, 5:23 pm
  #365  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
Originally Posted by sciconf
Is this the card we are talking about?
Yes

Originally Posted by sciconf
I was told over the phone.
What you were told is the policy. There is no published seven year reset. American Express practice frequently deviates from policy, and typically in the customer's favor.

Last edited by mia; Dec 20, 2021 at 11:03 am Reason: Combine replies after consolidating discussion in one thread.
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Old Dec 20, 2021, 10:52 am
  #366  
 
Join Date: Jun 2007
Posts: 1,406
Originally Posted by mia
What you were told is the policy. There is no published seven year reset. American Express practice frequently deviates from policy, and typically in the customer's favor.
Thank you mia
This means, I just have to apply for one and see!

Wondering what was the bonus when you signed up?
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Old Dec 20, 2021, 11:04 am
  #367  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
Originally Posted by sciconf
Wondering what was the bonus when you signed up?
70,000. The bonus posted to my Skymiles account as two 35,000 mile transactions.
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Old Dec 20, 2021, 12:45 pm
  #368  
 
Join Date: Jun 2007
Posts: 1,406
Originally Posted by mia
70,000. The bonus posted to my Skymiles account as two 35,000 mile transactions.
Thank you mia I am happy for you.
I will try it when the bonus is high (not 40k).
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Old Mar 3, 2023, 10:15 am
  #369  
 
Join Date: Jan 2019
Posts: 352
Delta SkyMiles Amex says I don't qualify for new offer

I had a Delta SkyMiles American Express card for 4 years and I used it as my main card for all my purchases. In 2020 I cancelled it because of the pandemic and also because buying flights with Delta SkyMiles required more and more miles.

I realized this year that I might have to start flying Delta again so I thought I could get a new card with some extra bonus points. However, when I applied for it, it said I didn’t qualify for the offer. Is this a lifetime thing or is there another reason they’re not giving me the offer? I have excellent credit and still have a corporate card from the company I work for with them.
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Old Mar 3, 2023, 10:28 am
  #370  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
Originally Posted by pampa
Is this a lifetime thing or is there another reason they’re not giving me the offer?
American Express issues several Delta cards:Blue, Gold, Platinum and Reserve most in both personal and Business versions. If you applied for the same card that you closed in 2020, apply for a different one. If that application also says that you are not eligible for the bonus it is something else.
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Old Mar 3, 2023, 10:50 am
  #371  
 
Join Date: Jan 2019
Posts: 352
Originally Posted by mia
American Express issues several Delta cards:Blue, Gold, Platinum and Reserve most in both personal and Business versions. If you applied for the same card that you closed in 2020, apply for a different one. If that application also says that you are not eligible for the bonus it is something else.
My old one was Platinum and I was trying to get a Blue this time. So I guess it's something else. Is there a way to figure out what it is?

Edit: actually, I was applying for gold.
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Old Mar 3, 2023, 12:24 pm
  #372  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
Originally Posted by pampa
My old one was Platinum ...I was applying for gold.
1) Was your Platinum card always Platinum, or was it opened as Gold and upgraded?

2) Have you opened other American Express cards which you used only to earn a new account bonus, and then set aside?
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Old Mar 3, 2023, 12:41 pm
  #373  
 
Join Date: Jan 2019
Posts: 352
Originally Posted by mia
1) Was your Platinum card always Platinum, or was it opened as Gold and upgraded?

2) Have you opened other American Express cards which you used only to earn a new account bonus, and then set aside?
1. Always Platinum.

2. No, although I did have a Costco Amex that came with Costco membership but I'm almost never used it (not even at Costco), opting instead to use the Delta Amex. When Costco moved to Visa, it was cancelled. That plus the corporate Amex that I only use for business travel and other business expenses for my employer.
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Old Mar 3, 2023, 12:47 pm
  #374  
mia
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Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,958
I would try applying for the Delta Business Gold card, rather than the personal card, and see what happens. Just use your First and Last name as the Business name. Do not use your employer's name.
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Old Mar 3, 2023, 12:53 pm
  #375  
 
Join Date: Jan 2019
Posts: 352
Originally Posted by mia
I would try applying for the Delta Business Gold card, rather than the personal card, and see what happens. Just use your First and Last name as the Business name. Do not use your employer's name.
Interesting. I'm a self published author but make less than a 100 a year. Would they ask for how much the business make and how do I respond to that?
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