Last edit by: alexwuk
September 2021 update:
Suspensions of all remaining LGW short haul services further extended to 26 March 2022, with the exception of: one daily MAN-LGW-MAN rotation (BA2509/BA2508) and one daily GLA-LGW-GLA rotation (BA2511/BA2512)
Many LGW short haul routes will continue to operate from LHR in the meantime; exceptions are ALC/CGN/DBV/GOA, which have been suspended until 26th March 2022 ie these destinations will not operated by BA this Winter.
Suspensions of all remaining LGW short haul services further extended to 26 March 2022, with the exception of: one daily MAN-LGW-MAN rotation (BA2509/BA2508) and one daily GLA-LGW-GLA rotation (BA2511/BA2512)
Many LGW short haul routes will continue to operate from LHR in the meantime; exceptions are ALC/CGN/DBV/GOA, which have been suspended until 26th March 2022 ie these destinations will not operated by BA this Winter.
BA at Gatwick 2021
#61
Join Date: Mar 2009
Location: JAX
Programs: Ex-BA/AA/CP/LY staff, BA Executive Club Blue, IHG Diamond, Marriott Silver, Chick-fil-A Red
Posts: 3,587
The subsidiary can of course be later sold off and/or the employees TUPEd to another company, but whether that's planned or not I have no idea.
I too worked for a 'non-airline subsidiary' of BA in JAX - Teleflight Ltd. We were/weren't BA depending on what BA needed...
#62
Join Date: Dec 2016
Location: Hertfordshire
Programs: BA Gold, Accor Diamond, IHG Diamond
Posts: 553
If the primary differentiator for most pax is price, then why would BA close down its ops at LGW and move them to LHR thus increasing operating costs and eroding margin?
BA need seats filled once the recovery starts, so surely it would make sense to maintain some operations where you can operate with lower costs?
If BA need to fill slots at LHR, surely the best way forward would be to downsize at Gatwick and move some of the less price sensitive routes to LHR? So we could well see most, if not all routes, being operated from one or the other.
Prices may not automatically increase if a route moves from LGW to LHR. If they did, then that would suggest a low price elasticity of demand for BA fares, which we know isn’t the case due to the enhancements down the back and unbundling of fares. Upfront, we may see prices increase slightly due to the premium attached to a LHR departure and an increase in demand for seats from connecting traffic.
When the economy does recover, it’d be far easier to expand quickly at LGW again, having maintained a more streamlined operation than a complete withdrawal.
A rationalisation of the cabin crew fleets makes absolute sense in terms of operational efficiency and cost reduction. Surely this would’ve been a necessary next step for Cruz and his hatchets despite the pandemic and can only be a good thing for the future prospects of BA.
The company needs to shed cost now but maintain an ability to quickly expand again, but do so at a lower cost than it does today. Conceding territory at LGW is only going to increase competitive pressures once the economy grows again in the mid to long term.
BA need seats filled once the recovery starts, so surely it would make sense to maintain some operations where you can operate with lower costs?
If BA need to fill slots at LHR, surely the best way forward would be to downsize at Gatwick and move some of the less price sensitive routes to LHR? So we could well see most, if not all routes, being operated from one or the other.
Prices may not automatically increase if a route moves from LGW to LHR. If they did, then that would suggest a low price elasticity of demand for BA fares, which we know isn’t the case due to the enhancements down the back and unbundling of fares. Upfront, we may see prices increase slightly due to the premium attached to a LHR departure and an increase in demand for seats from connecting traffic.
When the economy does recover, it’d be far easier to expand quickly at LGW again, having maintained a more streamlined operation than a complete withdrawal.
A rationalisation of the cabin crew fleets makes absolute sense in terms of operational efficiency and cost reduction. Surely this would’ve been a necessary next step for Cruz and his hatchets despite the pandemic and can only be a good thing for the future prospects of BA.
The company needs to shed cost now but maintain an ability to quickly expand again, but do so at a lower cost than it does today. Conceding territory at LGW is only going to increase competitive pressures once the economy grows again in the mid to long term.
#64
Join Date: Oct 2018
Location: London, UK
Programs: BAEC
Posts: 3,440
Thomas Cook were leasing a bunch but I guess they’ve been returned to IAG since they failed.
There’s so many slots at LGW it would seem ridiculous to pull out altogether.
#65
Join Date: Feb 2015
Programs: BA Gold, Avis President
Posts: 438
I have just had a look out of interest and these are the BA routes at LGW which are also served by LHR:
Amsterdam
Cape Town
Corfu
Dalaman
Edinburgh
Faro
Geneva
Glasgow
Grenoble
Ibiza
Innsbruck
Larnaca
Las Vegas
Malaga
Marrakesh
New York JFK
Nice
Palma de Mallorca
Rhodes
Rome
Salzburg
Tenerife South
Toronto
Venice
Vienna
Amsterdam
Cape Town
Corfu
Dalaman
Edinburgh
Faro
Geneva
Glasgow
Grenoble
Ibiza
Innsbruck
Larnaca
Las Vegas
Malaga
Marrakesh
New York JFK
Nice
Palma de Mallorca
Rhodes
Rome
Salzburg
Tenerife South
Toronto
Venice
Vienna
#66
FlyerTalk Evangelist
Join Date: Nov 2018
Location: Istanbul, Turkey
Programs: TK Elite Plus,BAEC GGL,ITA Executive, AFKL Gold,QR Gold,HH Diamond,Bonvoy Gold,ALL Gold
Posts: 14,186
IAG has the potential to build a new hub at Gatwick for Vueling or LEVEL.
With a new subsidiary ( LEVEL UK ), they could easily open routes to the Caribbean, New York, etc... with Premium Economy and Economy only aircraft ( re-configure older BA 777-200's or purchase new aircraft ) and they could easily serve most of the seasonal routes with their A320 aircraft. And, they could move all essential operations to Heathrow.
Plus they could close their LGW lounges and save tons of money.
With a new subsidiary ( LEVEL UK ), they could easily open routes to the Caribbean, New York, etc... with Premium Economy and Economy only aircraft ( re-configure older BA 777-200's or purchase new aircraft ) and they could easily serve most of the seasonal routes with their A320 aircraft. And, they could move all essential operations to Heathrow.
Plus they could close their LGW lounges and save tons of money.
#69
Join Date: Dec 2016
Location: Hertfordshire
Programs: BA Gold, Accor Diamond, IHG Diamond
Posts: 553
IAG has the potential to build a new hub at Gatwick for Vueling or LEVEL.
With a new subsidiary ( LEVEL UK ), they could easily open routes to the Caribbean, New York, etc... with Premium Economy and Economy only aircraft ( re-configure older BA 777-200's or purchase new aircraft ) and they could easily serve most of the seasonal routes with their A320 aircraft. And, they could move all essential operations to Heathrow.
Plus they could close their LGW lounges and save tons of money.
With a new subsidiary ( LEVEL UK ), they could easily open routes to the Caribbean, New York, etc... with Premium Economy and Economy only aircraft ( re-configure older BA 777-200's or purchase new aircraft ) and they could easily serve most of the seasonal routes with their A320 aircraft. And, they could move all essential operations to Heathrow.
Plus they could close their LGW lounges and save tons of money.
#71
Join Date: Nov 2012
Location: Manchester but from Yorkshire better known as Gods country
Programs: BA Gold, , Sandals plat
Posts: 839
#73
FlyerTalk Evangelist
Join Date: Mar 2010
Location: JER
Programs: BA Gold/OWE, several MUCCI, and assorted Pensions!
Posts: 32,146
LGW Caribbean Routes
... and I'll add a few others like CPT as well.
There's obviously a strong Summer demand for s/h flights to Europe [especially the Mediterranean] but there's also a large l/h Leisure market to sunny places in the Winter. KIN, BGI, ANU, UVF, CPT/JNB and the like attract, IME, full aircraft year-round ... despite the current price levels on those routes. BA will need to keep them operating, once Borders re-open, although I do acknowledge that post-Covid there may be fewer people willing/able to pay for it. Remember that a lot of pax, especially in Y, are nationals visiting family to/from UK.
There's obviously a strong Summer demand for s/h flights to Europe [especially the Mediterranean] but there's also a large l/h Leisure market to sunny places in the Winter. KIN, BGI, ANU, UVF, CPT/JNB and the like attract, IME, full aircraft year-round ... despite the current price levels on those routes. BA will need to keep them operating, once Borders re-open, although I do acknowledge that post-Covid there may be fewer people willing/able to pay for it. Remember that a lot of pax, especially in Y, are nationals visiting family to/from UK.
#74
FlyerTalk Evangelist
Join Date: Nov 2018
Location: Istanbul, Turkey
Programs: TK Elite Plus,BAEC GGL,ITA Executive, AFKL Gold,QR Gold,HH Diamond,Bonvoy Gold,ALL Gold
Posts: 14,186
IAG could do that, but it'd incur further costs in the rebranding exercise and reconfiguring a fleet of 772s which have only just been refurbished. Vueling and Level don't have a strong brand in the UK, so they'd incur further costs in increasing brand awareness and their average revenue per seat would be lower. The UK market is willing to pay more for BA seats due to the strength of its brand and its loyalty scheme. Remove that and they'll be competing pretty much solely on price from Gatwick.
However, similar to the IB - LEVEL relationship, BA could easily sell LEVEL flights under the BA code.
Iberia wiped out BCN operations and transferred their ops to Vueling, and people who specifically want to fly Iberia, now fly via MAD.
BA could easily remove all their LGW inventory and passengers who specifically want to fly BA would drive to Heathrow.
By the way, my suggestion could also be done under a brand name like " XXXXXX by British Airways " rather than the brand of Vueling or LEVEL.
#75
Join Date: Apr 2020
Posts: 94
Just a word from the inside at BA. The “closing Gatwick” one's been doing the rounds for a while. It's all part of project fear. Internal sources have confirmed there's no plan to close the base entirely, but it's likely to be a smaller operation. They'd be mad to close it and give up all the slots to the competition.
The BBC headline has twisted what was actually in the memo. All it said is we cannot be sure when it will be reopened.
The BBC headline has twisted what was actually in the memo. All it said is we cannot be sure when it will be reopened.
Last edited by JerseyPilot; May 1, 2020 at 7:32 am