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How do I make / making AA Concierge Key / ConciergeKey / CK? (master thread

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Old Jul 25, 2017, 10:25 am
FlyerTalk Forums Expert How-Tos and Guides
Last edit by: Prospero
How Can I Achieve ConciergeKeySM / "CK" Program
(Concierge Key is by invitation only)


NOTE: For issues relating to services provision for CK members, changes in offerings and all other issues pertaining to current Concierge Key members, please see AA Concierge Key / ConciergeKey / CK members (master thread) thread

"The ConciergeKey Program is an exclusive program that American Airlines has for our very top customers. This is by invitation only and a very exclusive club." (Billy Sanez for AA) You can not apply for CK; you must be nominated and invited. According to member Gino Troian, reviews and decisions ~July, December.

ConciergeKey Services are provided to a select group of VIPs to facilitate travel on AA. The program is offered on an invitation basis only and is targeted at customers who control travel policy for large organizations. Customers who generate a high amount of revenue for AA may also be invited into this program (possibly those who spend upwards of US$60k a year on travel with AA).

Possible ways to gain CK, remembering that as the criteria are not published this is somewhat speculative, based on having several CKs posting here and some members knowing several CKs (in no particular order):
  • Arranger of travel with corporate travel contract with AA
  • Influencer of travel with Fortune 1,000
  • True VIP with significant recognition within an industry or profession
  • Air Pass with $60,000 or more prepaid travel
  • VFF EXP with high EQD ($75k?) and many high fare flights p.a. on AA
  • Nominated by "sales" at AA (may dovetail with immediately above)
  • Be sent a targeted "challenge" by AA instead of an invitation (see below)


According to Emily McNutt of The Points Guy, July 19, 2017 (link), AA has selected some high achievers to send a "challenge" type of CK invitation (offer closed 21 Jul 2017).

The offer required the invitee to earn 16,000 Elite Qualifying Dollars (EQDs) on AA marketed or operated flights within the next 90 days in order to get Concierge Key status; successful completion receive Concierge Key through January 2019.

"According to one FlyerTalk user who was targeted, they have 65,000 EQDs (54,000 on AA-operated flights) and 223,000 Elite Qualifying Miles (EQMs)." We don't know if AA will make this offer in the future.

SERVICES: Services provided include airport escorts, Cadillac apron or golf cart transfers, pre-boarding (seems variable, more likely during OSO?); assistance with flight changes, seat changes, and upgrade requests via their own dedicated telephone line. In addition, there is the ability to communicate directly with ConciergeKey associates via a dedicated email address. ConciergeKeySM representatives will also monitor day of travel of ConciergeKey members and will proactively reroute or rebook travel when necessary. ConciergeKey status allows check-in at First Class counters, as well as access to elite lines through security at certain airports. Miles and copay upgrades with copay waived. CK are First in upgrade and reaccommodation Priority, over EP.

ConciergeKey members receive AAdvantage Executive Platinum status, membership to the Admirals Club, international miles upgrades with copayment waived, as well as two additional System-Wide Upgrades (SWU's) as part of CK membership. (From our FlyerGuide AA Wiki page)

CK members have access to Flagship Check-in on any flight. It has been said unofficially CK will have Flagship Lounge access when flying.

As of 1 Jan 2017, Concierge Key members have upgrade requests prioritized over all other tiers: CK members have an upgrade window of (up to) 120 hours (Executive Platinum member's will retain the 100 hour upgrade window). CK members are pre-boarded ahead of other passengers.

Regarding Concierge Key tier benefits coming in 2017, please see: New Concierge Key Benefits for 2017: New CK Elite Status Tier

Boarding Area's AAdvantageGeek's blog shows the card and documents here.

Previous threads:
ConciergeKey AA Premium Service (ARCHIVED)
ARCHIVED: AA Concierge Key / ConciergeKey / CK (2014 consolidated)

Updated 25 Jul 2017 by JDiver

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How do I make / making AA Concierge Key / ConciergeKey / CK? (master thread

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Old Sep 25, 2018, 6:38 pm
  #196  
 
Join Date: Mar 2010
Location: PHL
Programs: AA Executive Platinum; Hilton Diamond
Posts: 2,663
Originally Posted by mjmarshpa
How do I qualify for concierge key?
I don't think we can give you an exact answer other than to say that you need to spend A LOT of money...probably $30K or more, from what I have gathered here.
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Old Sep 26, 2018, 6:54 am
  #197  
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Its my understanding you get invited only if you are a very high dollar spend (I'd think even probably closer to $50K a year) or a corporate travel manager that agrees to give AA "X" amount of business.
MiamiAirport Formerly NY George is offline  
Old Sep 26, 2018, 8:00 am
  #198  
 
Join Date: Mar 2018
Location: PHL
Programs: AA EXP, HH Diamond, Owner of 2,000 TWA shares
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Originally Posted by mjmarshpa
How do I qualify for concierge key?
Practice. Lot's of practice.
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Uncle Nonny is offline  
Old Sep 26, 2018, 9:02 am
  #199  
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Originally Posted by mjmarshpa
How do I qualify for concierge key?
Please read the Wikipost at the top of the page. There’s extensive information there. It includes ~$60,000 Airpass purchase or $75,000 annual EQD etc.
JDiver is offline  
Old Sep 26, 2018, 11:59 am
  #200  
 
Join Date: Mar 2018
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Haven't seen it asked before but How do you LOSE CK status?
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Old Sep 26, 2018, 12:18 pm
  #201  
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Originally Posted by Uncle Nonny
Haven't seen it asked before but How do you LOSE CK status?
I assume that if your job no longer provides for extensive paid premium or you are no longer in the role of big corporate travel manager you'd lose it. Years ago there was a poster on FT that was former CK and from his post he wasn't happy about the experience (IIRC it was around the 2008-2011 time frame when lots of high rollers were being shuttered to the unemployment rolls.)
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Old Sep 26, 2018, 1:38 pm
  #202  
 
Join Date: Feb 2007
Location: Malibu, CA
Programs: AA CK / Marriott Worthless Ambassador
Posts: 1,158
I lost it.

I lost it after two years. They never notified me. It just disappeared and they clearly stopped caring. I wrote them an email and they acknowledged I lost it.

Maybe went from $50k eqd to $30k eqd

never given a challenge to get it back so just made exp and then I buy premium on other airlines.
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Old Sep 26, 2018, 3:47 pm
  #203  
 
Join Date: Aug 2008
Location: New Hampshire
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Originally Posted by newyorkgeorge
Its my understanding you get invited only if you are a very high dollar spend (I'd think even probably closer to $50K a year) or a corporate travel manager that agrees to give AA "X" amount of business.
You don't have to be a corporate travel manager. I work for a very large corporation, home office in Texas. We fly lot's of people around. It's my understanding that AA given CK to a number of executives not just travel managers.
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Old Sep 26, 2018, 3:52 pm
  #204  
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Originally Posted by pbuntrock
You don't have to be a corporate travel manager. I work for a very large corporation, home office in Texas. We fly lot's of people around. It's my understanding that AA given CK to a number of executives not just travel managers.
Im sure it’s both. Anyone is a decent size company with enough air travel that has influence in choice of airline.
MiamiAirport Formerly NY George is offline  
Old Sep 26, 2018, 9:12 pm
  #205  
Moderator: American AAdvantage
 
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Programs: AA LT Plat; HH LT Diamond, Maître-plongeur des Muccis
Posts: 62,948
Originally Posted by Uncle Nonny
Haven't seen it asked before but How do you LOSE CK status?
That’s easy. Lose your position of influence or fail to reach the (opaque) goals established spend goals. I know of several...
JDiver is offline  
Old Oct 5, 2018, 3:41 pm
  #206  
 
Join Date: Sep 2013
Posts: 2
Thoughts on odds of CK invite?

Hi all,

I've read through the entire thread and I'm wondering if you can give me your opinion on if you think I'll be invited to CK this upcoming year. I'm going to close out the year with 46 segments on AA (or AA codeshare booked as AA) flights and 3 more flights on OW carriers. My total spend (fare and carrier fees) on all 49 flights is ~$50,400 and actual miles flown 113,000, whereas my EQM will be ~194,000. Only 2250 of the actual miles flown were not AA. In both calculations, it comes out to $0.45/mile. I fly 4-5 transatlantic in Business (I/J fare), 2x to deep South America (D/R fare), and a lot around the US, Canada, Caribbean, Central America.

I've been EXP for a few years now, so this isn't a one off year.

Thanks!
cupcake39 is offline  
Old Oct 5, 2018, 5:57 pm
  #207  
 
Join Date: Jan 2017
Location: COU
Programs: AA EXP, Bonvoy Ambassador, Hertz PC
Posts: 499
Why on Earth did I just read this whole thread?

Seriously, I know I'm not anywhere in the distant horizon of CK material. I'm a 16k rolling EQD slumming EXP who never bought a J seat in my life! Well for money anyway...hell I've flown the apartments for miles. Whatever, point is it's not in the cards. There was just no conceivable benefit I'd get from reading all this.

Was it just higher-status-voyerism? Or just my lust for analytics for its own sake? These are both strong possibilities.

We may never know. But now I have thoughts:

1. It seems really obvious from the thread that the answer isn't that complicated. You want high spend, and after that the lowest miles/segments possible, right? Lots of the posts totally get this and some even get into the math, but the general awareness seems really low. I've got some posts, but am still a bit uncertain going and poking at wikis; do folks round here think it would be useful to add something like "EQD/BIS and EQD/EQS may be good metrics to look at" or similar to the wiki? It still kinda reads like it's a straight spend thing, which is pretty clearly not accurate.
2. Considering the process to get it, I find myself underwhelmed by the whole concept of CK. Near as I can tell, you pretty much have to be buying J/F tickets all the time; I'm only in this status game for the upgrades! I mean the Cadillac thing is cool...
3. Ol' cupcake just above me seems like he's right on the cusp, yes? Maybe a hair low?

And to all those out there angling for it: best of luck! I'll be right behind you (at boarding time).
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Old Oct 5, 2018, 6:00 pm
  #208  
 
Join Date: Nov 2001
Location: RDU
Posts: 2,264
Originally Posted by cupcake39
Hi all,

I've read through the entire thread and I'm wondering if you can give me your opinion on if you think I'll be invited to CK this upcoming year. I'm going to close out the year with 46 segments on AA (or AA codeshare booked as AA) flights and 3 more flights on OW carriers. My total spend (fare and carrier fees) on all 49 flights is ~$50,400 and actual miles flown 113,000, whereas my EQM will be ~194,000. Only 2250 of the actual miles flown were not AA. In both calculations, it comes out to $0.45/mile. I fly 4-5 transatlantic in Business (I/J fare), 2x to deep South America (D/R fare), and a lot around the US, Canada, Caribbean, Central America.

I've been EXP for a few years now, so this isn't a one off year.

Thanks!
Short answer is... nobody knows. Are you at least in the ballpark, probably? But if you forced a guess, not knowing anything about your profitability, overall company spend, or any of the other non-published factors, I'd say you're not quite there (10-15% chance). Another $6-$8k European trip (medium EQM/high spend) would flip my vote to the 50% chance.

Right now, I think you're going to enter 2019 as a high-spend EXP.
dave_261 is offline  
Old Oct 5, 2018, 10:53 pm
  #209  
 
Join Date: Jul 2010
Location: FL400
Programs: DL 360, Marriott Ambassador, AA Plat
Posts: 120
Originally Posted by cupcake39
Hi all,

I've read through the entire thread and I'm wondering if you can give me your opinion on if you think I'll be invited to CK this upcoming year. I'm going to close out the year with 46 segments on AA (or AA codeshare booked as AA) flights and 3 more flights on OW carriers. My total spend (fare and carrier fees) on all 49 flights is ~$50,400 and actual miles flown 113,000, whereas my EQM will be ~194,000. Only 2250 of the actual miles flown were not AA. In both calculations, it comes out to $0.45/mile. I fly 4-5 transatlantic in Business (I/J fare), 2x to deep South America (D/R fare), and a lot around the US, Canada, Caribbean, Central America.

I've been EXP for a few years now, so this isn't a one off year.

Thanks!
If the spend you're describing is not worthy of CK, then there is something wrong with the program. I have made CK with a lot less.
Astronomer is offline  
Old Oct 5, 2018, 11:18 pm
  #210  
FlyerTalk Evangelist
 
Join Date: Aug 2012
Location: KHOU/KIAH
Programs: AA EXP | Marriott Bonvoy Titanium| Hyatt Globalist
Posts: 11,258
Originally Posted by Astronomer
If the spend you're describing is not worthy of CK, then there is something wrong with the program. I have made CK with a lot less.
or it isnt purely spend based.
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Antarius is offline  


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