Idea: variable RDM elite bonus?
Oct 4, 2011 | 1:55 pm
#1
Original Poster
Suspended
Join Date: Apr 2009
Programs: AAdvantage Gold
Posts: 1,614
Idea: variable RDM elite bonus?
I was wondering, since UA now gives 1 quarter mile bonus for silvers, 2 quarter bonuses for golds, 3 for platinums, 4 for 1K's...(quarter bonus == 25% RDM bonus)
what if UA continued it on indefinitely? If Tom flies 600K EQMs a year, should he get a 600% RDM Bonus? Would this make a good incentive to keep flying on UA, the more you fly the more bonuses you earn?
what if UA continued it on indefinitely? If Tom flies 600K EQMs a year, should he get a 600% RDM Bonus? Would this make a good incentive to keep flying on UA, the more you fly the more bonuses you earn?
Oct 4, 2011 | 6:19 pm
#3
Join Date: Dec 2009
Location: SFO
Programs: UA 1K, HH Diamond
Posts: 173
Well it would certainly incentivize additional mileage runnning. Just think what a low CPM could be achieved by a 400kEQM flyer!
Seriously, can't see united doing this. Too easy to game and too little ability to focus rewards on its most profitable flyers. There's a reason that status RDM bonuses went down and fare class RDM bonuses went up in the MP changes.
Seriously, can't see united doing this. Too easy to game and too little ability to focus rewards on its most profitable flyers. There's a reason that status RDM bonuses went down and fare class RDM bonuses went up in the MP changes.
Oct 4, 2011 | 7:24 pm
#4
Join Date: Jun 2011
Location: MEL
Programs: VAG
Posts: 1,861
So he can fly a million miles a year, and earn ten million miles a year, and spend them on... uhhh... more flying!
Seriously, the economics of this get very bad for United very quickly. At 1000% RDM bonus you can pretty much buy one, get two free!
Seriously, the economics of this get very bad for United very quickly. At 1000% RDM bonus you can pretty much buy one, get two free!