USA personal Gold Card bonus changes Oct 2023 - $6k spend and Platinum exclusions
#1
Original Poster




Join Date: Feb 2010
Location: MSP
Posts: 560
USA personal Gold Card bonus changes Oct 2023 - $6k spend and Platinum exclusions
Looks like American Express has increased the bonus spend for the Gold card to $6k and started to exclude the bonus if you've had any of the flavors of the personal Platinum card:
You may not be eligible to receive a welcome offer if you have or have had this Card, the Premier Rewards Gold Card, the Platinum Card, the Platinum Card from American Express Exclusively for Charles Schwab, the Platinum Card from American Express Exclusively for Morgan Stanley or previous versions of these Cards. You also may not be eligible to receive a welcome offer based on various factors, such as your history with credit card balance transfers, your history as an American Express Card Member, the number of credit cards that you have opened and closed and other factors. If you are not eligible for a welcome offer, we will notify you prior to processing your application so you have the option to withdraw your application.
Link to terms: https://www.americanexpress.com/us/c...0/#offer-terms
You may not be eligible to receive a welcome offer if you have or have had this Card, the Premier Rewards Gold Card, the Platinum Card, the Platinum Card from American Express Exclusively for Charles Schwab, the Platinum Card from American Express Exclusively for Morgan Stanley or previous versions of these Cards. You also may not be eligible to receive a welcome offer based on various factors, such as your history with credit card balance transfers, your history as an American Express Card Member, the number of credit cards that you have opened and closed and other factors. If you are not eligible for a welcome offer, we will notify you prior to processing your application so you have the option to withdraw your application.
#3


Join Date: Jan 2002
Location: North Oregon Coast
Programs: AS, DL, HH Gold, National EE
Posts: 366
If this is the case, as soon as my year with the Platinum is over, I suspect Im done with them. I never plan to be a churner but Im not going to add a card with a fee to my wallet with no bonus and no possibility of one.
#8


Join Date: Jan 2002
Location: North Oregon Coast
Programs: AS, DL, HH Gold, National EE
Posts: 366
Hard pass for a lot of folks if it's anything like the "revamped" Biz Gold which took away the huge shipping category for more coupon book stuff. It's amazing how Amex and so many "influencers" are selling these changes as a good thing on net.
#9




Join Date: Oct 2022
Location: ORD
Posts: 202
I agree the Gold is good as is. I wouldn't mind paying a higher annual fee if they increased the dining credit and loosened its restrictions. As this is Amex though, we're more likely to see a $100 annual credit to restaurants booked via Resy over a blanket dining credit.
#10
FlyerTalk Evangelist




Join Date: Aug 2005
Location: BOS/EAP
Programs: UA 1K, AS MVP Gold, MR LTT, HH Dia, IHG Dia, Amex Plat
Posts: 37,234
Good. Stopping this churning nonsense will help 'regular users' in the end ... zero sum game!
Revamp - depends what it is. Not sure I see an indication of that tbh
Revamp - depends what it is. Not sure I see an indication of that tbh
#11
FlyerTalk Evangelist




Join Date: Dec 2006
Location: Pacific Northwest
Programs: UA Gold 1MM, AS Plat, AA EP, Bonvoy Plat, Hilton Dia, Hyatt Glob, IHG Plat, ...
Posts: 21,416
And I hope you sent Amex a sternly worded complaint about the NLL Amex Business Plats they have been churning out in recent months.
#12


Join Date: Jan 2002
Location: North Oregon Coast
Programs: AS, DL, HH Gold, National EE
Posts: 366
It ain’t just churners. I have a Schwab Platinum and a BBP, and planned to stay long term with Amex getting most of my spend. But I won’t pay a fee for a card with no welcome bonus. And at this point, even if decide to keep the Platinum card when the next fee comes due in January (it’s a close call), there is no way I am putting any spend on it now that doesn’t trigger 5X or specific benefits or credits. Most of my spend will be on other cards now.
#13



Join Date: Nov 2013
Location: PHX, SEA
Programs: Alaska MVP, Avis Presidents Club
Posts: 4,507
It's no different from employers paying new hires better than long term employees, or airlines running "status match" promos like Alaska who is giving higher status to low-level Delta fliers than to the long term Alaska loyalists. Amex RATs have decided that anyone with a plat is already "locked into the MR ecosphere" and isn't worth investing in. Since the Plat card is mostly a sock-drawer product anyway, I think it's shortsighted of them since they're missing out on the processing fees. Plus, like [MENTION=122713]notquiteaff[/MENTION], I don't see myself ever signing up for a new product that doesn't offer a SUB, especially if there's an annual fee attached.
#14
Flyertalk Posting Legend Moderator: Credit Card Programs, American Express, Capital One, Chase, Citi, Diners Club, Eco Travel, Signatures




Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA, IHG & Marriott Platinum; DL & HH Gold
Posts: 51,825
#15
FlyerTalk Evangelist




Join Date: Dec 2006
Location: Pacific Northwest
Programs: UA Gold 1MM, AS Plat, AA EP, Bonvoy Plat, Hilton Dia, Hyatt Glob, IHG Plat, ...
Posts: 21,416

(my most recent new card account is 15 months old. I opened two new cards in the last two years. My most recent Amex account was opened in 2019. By Flyertalk standards I am a terrible churner and probably should be banned from these forums
)As I said, it would keep me …
… which I think is generally understood to include the Plat and the Gold. Not that I was actively thinking about it, but now it’s a non-starter (unless, as you, a sweet targeted offer finds my mailbox and Chase does something bad to the UR program).







