Lufthansa Launches "Blue Legends" app for "foursquare" users
Jul 20, 2012, 11:41 am
#46
Original Poster
Join Date: Mar 2010
Location: GRR, USA
Posts: 3,298
LH's social media team has asked me to forward any comments or feedback that Blue Legends users may have. I've had several people provide feedback along the way through my blog, but wanted to get feedback from FT'ers who may not be familiar with it.
They're meeting in the near future to discuss BL's progress and looking at new ideas to expand the project.
If you have any constructive feedback or ideas on BL, please PM them to me or email them to me on lufthansaflyerblog.com. I'll forward them on so they can have first hand feedback from users.
I posted this request on my blog this morning, offering a Lufthansa Fan Pack to one "lucky winner" as a thanks for providing feedback. Any replies I get through FT will be included, just include you FT handle if you are emailing me your comments.
Thanks!
Dennis
They're meeting in the near future to discuss BL's progress and looking at new ideas to expand the project.
If you have any constructive feedback or ideas on BL, please PM them to me or email them to me on lufthansaflyerblog.com. I'll forward them on so they can have first hand feedback from users.
I posted this request on my blog this morning, offering a Lufthansa Fan Pack to one "lucky winner" as a thanks for providing feedback. Any replies I get through FT will be included, just include you FT handle if you are emailing me your comments.
Thanks!
Dennis
Jul 21, 2012, 5:40 am
#47
Join Date: Jul 2010
Location: Between AMS and BRU
Posts: 8,852
My feedback would be that they focus their efforts on making basic features work better before wasting resources on these kind of stupid apps.
I really fail to see how this would be of interest for FF's above the age of 12. I don't need another social app, got plenty already.
The LH app and the M&M app are enough interaction with LH for me. I would prefer they focus on better support when I need them.
I really fail to see how this would be of interest for FF's above the age of 12. I don't need another social app, got plenty already.
The LH app and the M&M app are enough interaction with LH for me. I would prefer they focus on better support when I need them.
Jul 23, 2012, 9:08 am
#48
Join Date: Dec 2005
Location: STR
Programs: LH HON->SEN, BA GGL+CCR->Gold, HH D, Hertz PC
Posts: 603
My feedback would be that they focus their efforts on making basic features work better before wasting resources on these kind of stupid apps.
I really fail to see how this would be of interest for FF's above the age of 12. I don't need another social app, got plenty already.
The LH app and the M&M app are enough interaction with LH for me. I would prefer they focus on better support when I need them.
I really fail to see how this would be of interest for FF's above the age of 12. I don't need another social app, got plenty already.
The LH app and the M&M app are enough interaction with LH for me. I would prefer they focus on better support when I need them.
But as Lufthansa currently tries to exchange their customer base (getting rid of long term customers and attract new customers) it could make sense to do something in the social media space what others don't do.
Jul 23, 2012, 10:48 am
#49
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
Posts: 48,220
All the social media stuff makes little sense to the regular business flyer, but certainly addresses a need that is out there. The fb page has 1.2 million 'likers' and all the nonsensical stuff like mile scout, blue legends, scene spotter, the bloggers etc has quite a good response and must hit a nerve with the 10+ million customers they transport each year.
Jul 23, 2012, 11:05 am
#50
Original Poster
Join Date: Mar 2010
Location: GRR, USA
Posts: 3,298
All the social media stuff makes little sense to the regular business flyer, but certainly addresses a need that is out there. The fb page has 1.2 million 'likers' and all the nonsensical stuff like mile scout, blue legends, scene spotter, the bloggers etc has quite a good response and must hit a nerve with the 10+ million customers they transport each year.
But sometimes the competition for badges and points even gets the best of us type "A" personalities!
Jul 23, 2012, 11:05 am
#51
Join Date: Dec 2005
Location: STR
Programs: LH HON->SEN, BA GGL+CCR->Gold, HH D, Hertz PC
Posts: 603
Jul 23, 2012, 11:06 am
#52
Original Poster
Join Date: Mar 2010
Location: GRR, USA
Posts: 3,298
Aug 2, 2012, 9:24 pm
#55
Original Poster
Join Date: Mar 2010
Location: GRR, USA
Posts: 3,298
According to LH's Social Media Team, they are purging the accounts of suspected abusers of the system tonight. They had given a few days for suspected abusers to reply via email. Those that did not reply with a valid explanation will have their accounts purged.
Please keep posting any anomalies with Blue Legends so that we can help them perfect the system.
Please keep posting any anomalies with Blue Legends so that we can help them perfect the system.
Aug 3, 2012, 12:50 am
#56
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
Posts: 48,220
Saw this infographic today which somewhat explains why LH and others are so desperate to capture the attention of travellers that use social media:
http://www.businessinsider.com/infog...-travel-2012-8
Didn't convince me, but hey it is what it is....
http://www.businessinsider.com/infog...-travel-2012-8
Didn't convince me, but hey it is what it is....
Aug 3, 2012, 4:02 am
#57
Join Date: Aug 2011
Location: CDG
Programs: SK Gold, AF Gold, Marriott Platinum
Posts: 3,730
Well, as one of the younger FT members (please don't take this the wrong way 
), I have to admit that it adds to the experience quite a bit. I'm an avid 4sq user and always interested in what LH's social media team puts out. A few days ago, I was planning a trip to Stockholm with my girlfriend and suggested we go via ZRH. She said she preferred routing through MUC because that way she'd get to catch up with me a bit on Blue Legends and unlock a few badges. Simply enough, on these short intra-EU hops, these "fun" bits of a journey mean more to us than who has better seats, for instance.
), I have to admit that it adds to the experience quite a bit. I'm an avid 4sq user and always interested in what LH's social media team puts out. A few days ago, I was planning a trip to Stockholm with my girlfriend and suggested we go via ZRH. She said she preferred routing through MUC because that way she'd get to catch up with me a bit on Blue Legends and unlock a few badges. Simply enough, on these short intra-EU hops, these "fun" bits of a journey mean more to us than who has better seats, for instance.
Aug 3, 2012, 4:45 am
#58
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
Posts: 48,220
I have absolutely no clue what on earth the 4sq benefit is, but I still do it, especially during travel. Inspite of not having a smart phone 
Aug 3, 2012, 4:53 am
#59
Join Date: Dec 2005
Location: STR
Programs: LH HON->SEN, BA GGL+CCR->Gold, HH D, Hertz PC
Posts: 603
Aug 3, 2012, 5:14 am
#60
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
Posts: 48,220
OK, one benefit is earning miles and points via topguest (only at some programs, thanks to massive misuse many have stopped it), another is that I know when Hippo72, FlyGVA, and many other FT/VFT/LH buddies I have on 4sq are commuting, having dinner, taking baths at the FCL, collecting ducks, and feeling the love when they <3 my checkins.