AA Wants Employees to be Volunteer "American Champions"
Jan 21, 2020, 6:12 am
#1
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AA Wants Employees to be Volunteer "American Champions"
https://onemileatatime.com/american-...yee-champions/
Unpaid gig, sizable time sink; commit to holding a mandated number of brand-building conversations with co-workers and customers, post to social media regularly about how great AA is, attend quarterly meetings... the project seems like a big misreading of the current AA employee mindset. The writeup says only 26% of AA workers surveyed support management's decision making.
Unpaid gig, sizable time sink; commit to holding a mandated number of brand-building conversations with co-workers and customers, post to social media regularly about how great AA is, attend quarterly meetings... the project seems like a big misreading of the current AA employee mindset. The writeup says only 26% of AA workers surveyed support management's decision making.
Jan 21, 2020, 7:22 am
#3
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It's a typical corporate fake campaign to build "employee excitement." I remember years ago in banking management constantly making managers do more and more with far less than rolling out totally mind insulting "cheerleader campaigns" to somehow motivate us. Unfortunately when the brand is cheapen front line employees bear the brunt of it. Completely packed planes with inadequate room, missed connections, forced checking of bags, etc.land on the lap of employees. And if employees tell the truth they are seen as "negative."
Jan 21, 2020, 2:26 pm
#4
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It's a typical corporate fake campaign to build "employee excitement." I remember years ago in banking management constantly making managers do more and more with far less than rolling out totally mind insulting "cheerleader campaigns" to somehow motivate us. Unfortunately when the brand is cheapen front line employees bear the brunt of it. Completely packed planes with inadequate room, missed connections, forced checking of bags, etc.land on the lap of employees. And if employees tell the truth they are seen as "negative."
I dislike very much the <redacted> of the workplace in these ways and I fight it where it happens to me.
Last edited by JDiver; Jan 21, 2020 at 6:30 pm Reason: Unacceptable hyperbole redacted
Jan 21, 2020, 2:37 pm
#5
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If AA were to treat its employees in the way DL treats its employees with big bonuses, they too would have lots more “champions” out there; and they wouldn’t even have to formalize it too much. By treating its employees financially well when it does well, DL has created its own volunteer army of “champions” out of and via its employees. Don’t be surprised to see a lot more committed DL defenders online too.
Jan 21, 2020, 4:27 pm
#6
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If AA wanted to pay me with free status or upgrades, I'd talk them up day and night. But I don't have any sort of followers other than Facebook and message boards. 
But if AA is listening and agreeable, I'll go the Kim Kardashian route to fame...
But if AA is listening and agreeable, I'll go the Kim Kardashian route to fame...
Jan 23, 2020, 11:00 pm
#7
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If AA thinks that kool-aid drinking employees are going to right the ship, improve employee morale and soothe the anger of their most lucrative travelers they've clearly gotten a hold of home of the pot that just went on sale in Illinois. A fish rots from the head. The funny thing about DL is that they don't have to ASK employees to be champions. Their employees actually ARE generally happy and champion the airline.
Jan 23, 2020, 11:42 pm
#8
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This is just one example of how American senior management is out of touch with the average consumer/employee and why AA continues to (unfortunately as well because despite my employer/loyalty I actually like AA and know they have a bunch of great people there) fall well below their competition and even the ULCC's in almost every category.
I really hope they get a new CEO sooner rather than later.
I really hope they get a new CEO sooner rather than later.