Why Doesn't AS Have Lie-Flat Seats on Transcons?
#2
Join Date: Apr 2010
Location: SEA
Programs: AS 100K, Hilton Diamond
Posts: 876
They've made it crystal clear their intention is not to target earning revenue in FC as a strategy. Rather they see FC and upgrades as a retention strategy. Yes it sucks, but thats their approach.
#4
Join Date: Aug 2018
Location: PDX
Programs: AS MVP Gold 100K
Posts: 2,329
No need to rehash this. Feel free to read through these closed threads:
[Rant] AS First Class Is a Bad Joke
Mea culpa: I just paid full F fare for JFK-SFO on Alaska
[Rant] AS First Class Is a Bad Joke
Mea culpa: I just paid full F fare for JFK-SFO on Alaska
#6
Join Date: Sep 2008
Posts: 7,875
I thought it was just because they decided it isn't worth upgrading, and they still get some suckers who pay for first trans-con
#7
Join Date: Jun 2005
Programs: AS MVPG
Posts: 2,206
Alaska has a monopoly on some non-stop routes for their F product. Though I think United is now flying premium economy, similar to Alaska F, on some of their lie-flat routes.
#11
formerly Sleepy_Sentry
Join Date: Jul 2011
Posts: 614
I can think of a number of reasons:
- Interoperability-- With its current setup AS can easily swap aircraft between short and long flights
- Monopoly on certain routes
- Competition's offerings-- United and AA rarely offer lie flat out of SEA or PDX
Last edited by danielflyer; Oct 18, 2019 at 10:05 am
#13
Suspended
Join Date: Aug 2010
Location: DCA
Programs: UA US CO AA DL FL
Posts: 50,262
No market in the AS demographic. You could ask the same thing about the AS lounge and the AS food in F.
Bear in mind that while AA, DL, UA and B6, all offer a premium TCON product with lie flat seating, even that is limited to certain routes which are HVC-heavy. AS, after all, did not bump its F product up when it acquired VX.
Bear in mind that while AA, DL, UA and B6, all offer a premium TCON product with lie flat seating, even that is limited to certain routes which are HVC-heavy. AS, after all, did not bump its F product up when it acquired VX.
#14
FlyerTalk Evangelist
Join Date: Aug 2007
Location: SEA, but up and down the coast a lot
Programs: Oceanic Airlines Gold Elite
Posts: 20,392
#15
Join Date: Mar 2017
Location: British Columbia
Programs: AS MVPG100K, Marriott Marriott Titanium Elite, Hilton Gold
Posts: 7,263
James