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Old Oct 22, 2007 | 9:49 am
  #84  
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Originally Posted by pbarnette
I agree that E+ can be a revenue bonanza, as witnessed by the healthy premium on such fares that I have seen on BA, VS, and SK, as well as rumblings that both BA and VS are looking to expand these cabins. However, their remains the open question about whether CO has the route and fleet mix to make this work. I struggle to see how CO could offer a meaningful upgrade in space on the 757s, without going 2-2. At that point, how do you differentiate BF? And will CO see a huge rush to E+ for what are often 6-7 hour TATL flights? At least to me, the $700 premium for E+ makes a lot more sense for a SFO-LHR leg than for a EWR-DUB leg.

And the above avoids the million-dollar question, which is whether CO's BF is good enough to prevent E+ from poaching BF customers. To offer something that would be competitive with BA or VS, you are looking at close to 40" of legroom and 20" of width. With BA or VS, they can dangle the flat bed carrot, which probably minimizes the impact somewhat, but CO can only offer a better product - not one as completely different as a flat bed.
Introduction of E+ would be concurrent with launch of improved BF and domestic FC.

I agree with Hartmann that you would keep E+ the same seat config (as it is on other airlines that already as E-) but you provide more legroom, a more comfortable leather seat, and all the amemities of BF or FC (AVOD, internet, power ports premium-class meal and beverage service, etc.)

Last edited by TWA Fan 1; Oct 22, 2007 at 10:06 am
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