Originally Posted by
mudd_stuffin
But would it not be the financial institution that is losing, rather than Aeroplan? The 80k (or whatever # of) points are purchased by the credit card issuing FI for a fixed amount, so Air Canada nets the same anyway irrespective of whether those 80k points are awarded on a sign-up or regular spend.
Given the revenue split from credit cards, I would be shocked if the bonus did not have part of its cost paid by Aeroplan.
In fact, I remember one of the execs talking about why the Chase card had FRCs originally instead of points, and it definitely sounded like they were funding at least part of it.