It ended up being about 90 EPS/75k EQP/100k EQM combination. I think only the actual EQM is counted (not 500 minimum either?, but I haven't watched it closely enough). The spend is about $15k (including all fees/taxes). Others may judge that to not be a lot.

I use PHX/DFW pretty interchangeably, but PHX connections (under 500 miles) have traditionally been priced lower than via DFW as most area residents have found on US's pricing model. But even the higher DFW connect fare is still a .5 EQP class. I see this all the time even within two week buying windows (restrictive fare class, high dollar cost).

Rasheed