FlyerTalk Forums - View Single Post - Marketing Fail - McWrap?
Thread: Marketing Fail - McWrap?
View Single Post
Old Apr 22, 2013 | 11:00 pm
  #2  
csufabel
FlyerTalk Evangelist
10 Countries Visited
Community Builder
All eyes on you!
15 Years on Site
 
Join Date: Jun 2006
Posts: 13,795
Originally Posted by fzwinter
Just saw a McDonald's commercial for the McWrap. Given that the W is silent, is this really a good name for this product?
McDonald's issues are beyond the name. The customer service issue is already on another FT thread.

MCD has same store sales being even or down and franchisees mad over the Dollar Menu.

They want Market Share over franchisee success.
csufabel is offline  
Reply