Originally Posted by
FriendlySkies
Why would it be better to have Midwest? I would think people would prefer to keep the animals, DirecTV, the Frontier brand... If it came down to the name or the cookies, forget the cookies. We need something that people will remember for longer than the time it takes for them to shove a cookie in their mouth..
The cookie not only allows customers to enjoy some comfort food on a flight, it also allows for more revenue from selling the bake at home version at Sendiks in Milwaukee and the Hen House in Kansas City. Not sure why a company would drop a revenue generator not only through a customer purchasing choice but also the revenue from retail sales.
When I look out the window at the gate I can't see any animals on the tails due to the planes positioning all I see is a tube with wings just like all the other planes sitting. How am i going to remember something I can't see? If you don't live in a larger Frontier market then you will not see any of their commercials with the animals, which will not allow a potential customer the chance to have a name recognition or connect with their marketing gimmick.