3 new Sofitels coming on stream: Frankfurt, Singapore! and Kiev
Oct 28, 2011, 11:20 am
#1
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3 new Sofitels coming on stream: Frankfurt, Singapore! and Kiev
On BTN:
Glad to see Singapore finally gets a Sofitel and Frankfurt is overdue as well. ^
Sofitel to expand luxury hotel offering with three new properties
Sofitel has continued to develop its presence around the world by signing three new contracts in Frankfurt (Germany), Kiev (Ukraine) and Singapore.
Three cosmopolitan capitals, all key cities for the brand, will welcome two Sofitel and one Sofitel So in Singapore in signature brand style: French elegance conjugated internationally, while respecting the culture of each country.
“These three new addresses are a perfect illustration of our precise target strategy.
“With our unique positioning, based on our French roots and close collaboration with famous architects and designers, today we are receiving more and more interest from investors, won over by our distinction and the successful repositioning of Sofitel in the luxury hotel business,” commented Sofitel chief executive Robert Gaymer-Jones.....
Sofitel has continued to develop its presence around the world by signing three new contracts in Frankfurt (Germany), Kiev (Ukraine) and Singapore.
Three cosmopolitan capitals, all key cities for the brand, will welcome two Sofitel and one Sofitel So in Singapore in signature brand style: French elegance conjugated internationally, while respecting the culture of each country.
“These three new addresses are a perfect illustration of our precise target strategy.
“With our unique positioning, based on our French roots and close collaboration with famous architects and designers, today we are receiving more and more interest from investors, won over by our distinction and the successful repositioning of Sofitel in the luxury hotel business,” commented Sofitel chief executive Robert Gaymer-Jones.....
Nov 11, 2011, 8:39 pm
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Nov 11, 2011, 8:42 pm
#3
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Nov 12, 2011, 10:43 am
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Nov 15, 2011, 7:19 am
#6
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The Singapore one will be located on 35 Robinson Road, a heritage building. It's pretty much across the road from Lau Pa Sat food centre, and right in the financial district. It's an excellent location for workers of financial institutions, but perhaps not as useful for tourists as some other hotels.