New Polaris Ad: An Unexpected Comedy
Apr 27, 2017, 7:52 am
#1
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New Polaris Ad: An Unexpected Comedy
https://www.yahoo.com/news/united-ad...200023373.html
Oops...for those here who keep poo-pooing the PR damage and insisted on real data, well here you go.
In the world of brand management....in case you're confused by this....it means "not good at all"
Turns out United Airlines’s PR fiasco is still costing the brand big-time.
On Wednesday night, the airline ran an ad during the opening screening of this year’s Tribeca Film Festival, touting its business-class service to attendees at Radio City Music Hall.
Of course, it was WAY too soon.
On Wednesday night, the airline ran an ad during the opening screening of this year’s Tribeca Film Festival, touting its business-class service to attendees at Radio City Music Hall.
Of course, it was WAY too soon.
In the world of brand management....in case you're confused by this....it means "not good at all"
Apr 27, 2017, 8:08 am
#2
Join Date: Jan 2005
Location: New York, NY
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https://www.yahoo.com/news/united-ad...200023373.html
Oops...for those here who keep poo-pooing the PR damage and insisted on real data, well here you go.
In the world of brand management....in case you're confused by this....it means "not good at all"
Oops...for those here who keep poo-pooing the PR damage and insisted on real data, well here you go.
In the world of brand management....in case you're confused by this....it means "not good at all"
Apr 28, 2017, 9:34 am
#5
Join Date: Aug 2008
Location: Somewhere in Florida
Posts: 2,622
@BBSHOPSINGER: With a sane PR department, no, United would be foolish to pull out from the festival. BUT, United keeps making so many missteps that it's beyond belief.
Coming up next: United ad featuring bunnies!
Coming up next: United ad featuring bunnies!
Apr 28, 2017, 9:59 am
#6
Join Date: Mar 2016
Location: Houston/DC
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Posts: 564
https://www.yahoo.com/news/united-ad...200023373.html
Oops...for those here who keep poo-pooing the PR damage and insisted on real data, well here you go.
In the world of brand management....in case you're confused by this....it means "not good at all"
Oops...for those here who keep poo-pooing the PR damage and insisted on real data, well here you go.
In the world of brand management....in case you're confused by this....it means "not good at all"
It's Hollywood, comedy is wherever you find it & it is fleeting. I'm sure some or many of those in attendance either got there on a UA flight, or went home on one.