Skyteam should re design their logo
Jan 24, 2010 | 6:23 pm
#1
Original Poster
Join Date: Jan 2010
Location: LAX - san fernando valley, CA
Programs: DL PM, Alaska Gold MVP, Expedia Elite Plus, Amex Reserve.
Posts: 1,156
Skyteam should re design their logo
The current logo is just lame.
I personally dont find anything attrative on this current logo, and it does not capture the globe as a world alliance
I personally dont find anything attrative on this current logo, and it does not capture the globe as a world alliance
Jan 25, 2010 | 1:38 am
#2
Join Date: Aug 2004
Location: CDG/BVA
Programs: AFKL Plat STE+ (LT), OZ Diam+ *G (LT), QF Gold OWS (LTG 83%)
Posts: 324
ST logo looks to me elegant and refined whereas *A's looks aggressive and Dark Vador like. OW appears pretty bland and soulless to me.
Of the 3 ST looks the more balanced.
Jan 25, 2010 | 2:02 am
#3
Join Date: Aug 2007
Location: SYD
Programs: |QF LTG|DL Gold|
Posts: 1,784
I would disagree as well, St's is the most stylish of the three alliance logos.
But in terms of alliance priorities, I don't think something as peripheral as a logo re-design is what any of the three alliances should be focusing on...
But in terms of alliance priorities, I don't think something as peripheral as a logo re-design is what any of the three alliances should be focusing on...
Jan 25, 2010 | 3:10 am
#5
Join Date: Jun 2005
Location: 🇨🇦 🇫🇷
Programs: Many
Posts: 4,776
I like their logo too. And yes, they should fix their IT and processes before changing their logo. Juste like AF. After all, as ST existence is strongly based on AF/DL one, why should one be surprised if process are the same?
Jan 26, 2010 | 2:28 am
#7
Join Date: Sep 2009
Location: HKG, BOS
Programs: CX SL, AB Gold, AF/KL FB Silver, HU/HX Silver, SPG Gold
Posts: 2,596
It's really personal preference and depends on how much you fly with that particular alliance's airlines. For example, I used to mainly fly on OW (in which I thought the logo was very nice, yet simple, especially the bolding) but now switched to *A (originally when flying OW: found it to be ugly and dark, but now: I like it).
I personally find the Skyteam logo weird without a symbolic meaning (OW is in a shape of a globe while *A is obvious).
I personally find the Skyteam logo weird without a symbolic meaning (OW is in a shape of a globe while *A is obvious).
