Isom, Top Management, and Board of Directors Should All Go
#106




Join Date: Dec 2022
Posts: 562
Be careful what you wish for...
So when new management eliminates the few benefits of the Loyalty program making redemptions to Europe 1M points like its competitors
Return to not allowing lounge access for flights to the Caribbean and Central America like its competitors.
Eliminates the pricing chart that currently exists for redemption travel to Asia.
Increase cash prices
Devalues its loyalty points
I hope no one complains.
So when new management eliminates the few benefits of the Loyalty program making redemptions to Europe 1M points like its competitors
Return to not allowing lounge access for flights to the Caribbean and Central America like its competitors.
Eliminates the pricing chart that currently exists for redemption travel to Asia.
Increase cash prices
Devalues its loyalty points
I hope no one complains.
I've become so fed up with the loyalty thing that it really doesn't hold much value anymore when I have to position somewhere else just to use a mileage redemption or seek an upgrade.
If they do this, it would honestly almost be a relief to me so I could just cut bait once and for all, LOL.
#107




Join Date: Jun 2019
Location: NYC/DC
Programs: AA, Bonvoy, Delta, Amtrak, JB
Posts: 1,838
AA already often prices higher than UA.
um, AA has already gone dynamic for its own metal. Rightttttttttt because UA is its only competitor... sighhhh
Is UA not a competitor? They allow access on flights to Mexico, Caribbean, and Central America. Rightttt because UA is its only competitor...
Every airline would love to do that, but there's this thing called the market. Do you not understand how airlines set fares?
um, AA has already gone dynamic for its own metal. Rightttttttttt because UA is its only competitor... sighhhh
Is UA not a competitor? They allow access on flights to Mexico, Caribbean, and Central America. Rightttt because UA is its only competitor...
Every airline would love to do that, but there's this thing called the market. Do you not understand how airlines set fares?
#108




Join Date: Jun 2019
Location: NYC/DC
Programs: AA, Bonvoy, Delta, Amtrak, JB
Posts: 1,838
It's funny to say this, as I'm one of the many that sticks with AA only because of the loyalty program. That said, they've decimated their route network (at least out West) to the point where it's an absolute joke.
I've become so fed up with the loyalty thing that it really doesn't hold much value anymore when I have to position somewhere else just to use a mileage redemption or seek an upgrade.
If they do this, it would honestly almost be a relief to me so I could just cut bait once and for all, LOL.
I've become so fed up with the loyalty thing that it really doesn't hold much value anymore when I have to position somewhere else just to use a mileage redemption or seek an upgrade.
If they do this, it would honestly almost be a relief to me so I could just cut bait once and for all, LOL.
I stick with AA for business travel, because I have no choice. For personal, it's last resort. I go by which carrier I think has the best product that will get me there in the comfort I desire. AA's fare has to be substantially cheaper for me to consider it, if it is the metal being flown.
Last edited by AJNEDC; Feb 10, 2026 at 2:49 pm
#109




Join Date: May 2015
Location: DCA
Programs: UA 1K, AA EXP, DL PM, Marriott Titanium
Posts: 6,968
Delta wants 500K.
United wants 439K.
All are outrageous, but I see no advantage for AAdvantage anymore (unless you're using your miles on domestic flights).
#110




Join Date: Jun 2019
Location: NYC/DC
Programs: AA, Bonvoy, Delta, Amtrak, JB
Posts: 1,838
It's funny to say this, as I'm one of the many that sticks with AA only because of the loyalty program. That said, they've decimated their route network (at least out West) to the point where it's an absolute joke.
I've become so fed up with the loyalty thing that it really doesn't hold much value anymore when I have to position somewhere else just to use a mileage redemption or seek an upgrade.
If they do this, it would honestly almost be a relief to me so I could just cut bait once and for all, LOL.
I've become so fed up with the loyalty thing that it really doesn't hold much value anymore when I have to position somewhere else just to use a mileage redemption or seek an upgrade.
If they do this, it would honestly almost be a relief to me so I could just cut bait once and for all, LOL.
#111




Join Date: Jun 2019
Location: NYC/DC
Programs: AA, Bonvoy, Delta, Amtrak, JB
Posts: 1,838
It's already happened. I'm looking at tickets to ICN in June, and AA wants 800K miles RT for business class for every date.
Delta wants 500K.
United wants 439K.
All are outrageous, but I see no advantage for AAdvantage anymore (unless you're using your miles on domestic flights).
Delta wants 500K.
United wants 439K.
All are outrageous, but I see no advantage for AAdvantage anymore (unless you're using your miles on domestic flights).
#112




Join Date: Jun 2019
Location: NYC/DC
Programs: AA, Bonvoy, Delta, Amtrak, JB
Posts: 1,838
#113




Join Date: May 2015
Location: DCA
Programs: UA 1K, AA EXP, DL PM, Marriott Titanium
Posts: 6,968
Have you considered an award on JAL from USA to Tokyo for max 80,000 and then figuring out Tokyo to ICN? I have only flown AA international longhaul once in 10 years (EU to USA) and I was so not impressed. I can't imagine flying it USA to Asia when there are better alternatives.
#114




Join Date: Sep 2009
Location: New York
Programs: Free Agent!
Posts: 399
And I think a relief to others as well. I do find this whole thing quite irrational. Especially when I read of people doing tier runs or mileage runs or whatever they are called.
I stick with AA for business travel, because I have no choice. For personal, it's last resort. I go by which carrier I think has the best product that will get me there in the comfort I desire. AA's fare has to be substantially cheaper for me to consider it, if it is the metal being flown.
I stick with AA for business travel, because I have no choice. For personal, it's last resort. I go by which carrier I think has the best product that will get me there in the comfort I desire. AA's fare has to be substantially cheaper for me to consider it, if it is the metal being flown.
This mess was a decade in the making, and it won't be turned around quickly. Isom and mgmt may not be the right team to turn it around but a change for the sake of change is pointless. AA is being forced to go premium because they handed out labor contracts that drove cost levels above their competition. That's bad news for an airline that has never been premium before and has no appetite to spend the money it takes to become premium.
#115
FlyerTalk Evangelist




Join Date: Nov 2001
Location: Wanting First. Buying First.
Programs: Lifetime Executive Diamond Platinum VIP with Braniff, Eastern, Midway, National & Pan Am
Posts: 21,884
And Revenue Management totally botched the execution of MRTC. Instead of actively trying to do business differently on the pricing and YM side, all RM could do was what it had always done. When in doubt, match.
#116




Join Date: Oct 2019
Programs: Flying Blue, Hilton Honors, Amtrak Guest Rewards
Posts: 3,634
There's not really anything RM can do if it's only a minority of flyers who are at all willing to pay more to get more than the room you get with 31" pitch (modern slimline seats) and the product is throughout coach. Charging for the seats with more room and bundling more with them isn't only an RM job.
#117
A FlyerTalk Posting Legend




Join Date: Apr 2013
Location: PHX
Programs: AA EXP; UA 1MM & PP; Marriott AMB; Hyatt Globalist; Hilton Diamond (Aspire)
Posts: 62,036
The last straw was the COO claiming AA's IT performed well during the recent storm, essentially denying the meltdown that many of us experienced. And contradicting his own CEO who had admitted they had staff sleeping in airports.
#118


Join Date: Dec 2000
Location: Philadelphia
Posts: 2,934
Have you considered an award on JAL from USA to Tokyo for max 80,000 and then figuring out Tokyo to ICN? I have only flown AA international longhaul once in 10 years (EU to USA) and I was so not impressed. I can't imagine flying it USA to Asia when there are better alternatives.
#119




Join Date: Jun 2019
Location: NYC/DC
Programs: AA, Bonvoy, Delta, Amtrak, JB
Posts: 1,838
A big issue for AA compared to UA (DL isn't as big a deal bc of how much they've decimated their program to begin with) is how limited partner premium cabin award availability has gotten. BA/QR/CX/JL/AY/IB are all airlines that I know release a material amount more longhaul saver awards to their own customers vs general oneworld availability. BA tends to be the best still, but that's likely because the crazy surcharges make it a much tougher value proposition for many to justify.
Yet DL has been and continues to be one of the most profitable airlines.
#120




Join Date: Sep 2009
Location: New York
Programs: Free Agent!
Posts: 399
AA is primarily a domestic airline and that's not the place to be in 2026. The demand is premium intl and transcon, and that's areas where AA is weak and also means they have little control over award availability. DL and UA are headliners of their alliances, AA is a cog in the OneWorld machine.

