Formula 1 team Mercedes-AMG Petronas partnership with Marriott Bonvoy
Mar 16, 2019, 3:29 am
#1
Original Poster
Join Date: May 2005
Location: London, England, United Kingdom
Programs: Marriott (Lifetime Titantium), whatever other programs as benefits make sense.
Posts: 1,921
Formula 1 team Mercedes-AMG Petronas partnership with Marriott Bonvoy
Just watching the highlights of the Australian grand-prix, and Marriott Bonvoy in prime position on the in-car camera shots for Lewis Hamilton's car, as it's on the Halo safety device (like the roll-bar of the car).
Marriott and Mercedes just announced a renewed partnership, which in addition to seeing Marriott Bonvoy on the car and racing suits of the drivers Lewis Hamilton and Valtteri Bottas, also includes Marriott Moments including experiences at the track. The partnership also makes Ritz-Carlton the official hotel program of the Mercedes team.
Marriott and Mercedes just announced a renewed partnership, which in addition to seeing Marriott Bonvoy on the car and racing suits of the drivers Lewis Hamilton and Valtteri Bottas, also includes Marriott Moments including experiences at the track. The partnership also makes Ritz-Carlton the official hotel program of the Mercedes team.
Mar 16, 2019, 5:59 am
#3
Join Date: Jun 2017
Location: Melbourne MEL Calgary YYC
Programs: UA1K, QF Plat, *A & Marriot Gold, OW Emerald, Hyatt Hertz PC CanPass Nexus APEC Global Entry
Posts: 468
Hamilton won today, set a track record
must be the bonvoy karma, makes everything better.....
will be there to watch again tomorrow
must be the bonvoy karma, makes everything better.....
will be there to watch again tomorrow
Mar 17, 2019, 4:27 am
#4
Join Date: May 2018
Location: Muscat/Doha/Manchester
Programs: Oman Air Gold, Qatar Airways Platinum, Marriott Ambassador, HH Diamond, GHA Black, Hyatt Globalist
Posts: 432
This is one of my favourite partnerships in the SPG/Marriott family, I met Lewis in Barcelona a few years back at a great event put on by SPG at W Barcelona, really cool aspect of the moments programme.
Mar 17, 2019, 2:02 pm
#8
Join Date: Jun 2017
Location: Melbourne MEL Calgary YYC
Programs: UA1K, QF Plat, *A & Marriot Gold, OW Emerald, Hyatt Hertz PC CanPass Nexus APEC Global Entry
Posts: 468
Yep, they finished 1&2
he big big news was the only Aussie driver hitting the curb 10sec in and having to retire from the race eventually
that sent the home town crowd to the trams early
it was a “ great day for motor car racing”
he big big news was the only Aussie driver hitting the curb 10sec in and having to retire from the race eventually
that sent the home town crowd to the trams early
it was a “ great day for motor car racing”
Mar 17, 2019, 5:30 pm
#10
FlyerTalk Evangelist
Join Date: May 2002
Location: Pittsburgh
Programs: MR/SPG LT Titanium, AA LT PLT, UA SLV, Avis PreferredPlus
Posts: 31,010
Petronas pays about $60M/yr for title sponsorship. I'd guess Marriott is in for about $20-30M
Last edited by CPRich; Mar 18, 2019 at 4:55 am
Mar 18, 2019, 2:23 am
#13
Join Date: Mar 2014
Posts: 57
They also ran Bonboy ad at every commercial break during the Sky's post and pre race shows.
https://www.youtube.com/watch?v=m9hjvISsDWg
https://www.youtube.com/watch?v=m9hjvISsDWg
They should be spending the money on their IT systems not advertising at the moment....
Mar 20, 2019, 2:44 am
#15
Join Date: Aug 2015
Location: YYJ
Posts: 111
