New F Menu (in a book)
May 17, 2025 | 11:53 am
#1
Original Poster
Join Date: May 2010
Location: BOM
Programs: EK Plat, HHonors Gold
Posts: 3,000
New F Menu (in a book)
Was pleasantly surprised when the purser handed out the F menu. It is now desiged like a mini 'storybook' in a nice colorful way. Quite an upgrade from the old style menu. Pity they did not upgrade the food choices which remain the same as previously.
Cover
Inside spread
Inside spread
Inside spread
Cover
Inside spread
Inside spread
Inside spread
May 17, 2025 | 2:19 pm
#2
Join Date: Jan 2016
Location: New York
Programs: EK Platinum, DL DM, AA EXP, UA Gold, Marriott Platinum, Hilton Diamond
Posts: 1,565
Yes, been around since April 1st: Onboard F&B
Personally I'm not a fan. Too much "fluff" and unnecessary info, and it's way too big for no reason.
Did get a bit annoying being told I can "take it home as a souvenir" by every purser on 5 segments last month. I didn't take it with me the first time, and I never plan on it. What am I supposed to do with an airline menu?
Personally I'm not a fan. Too much "fluff" and unnecessary info, and it's way too big for no reason.
Did get a bit annoying being told I can "take it home as a souvenir" by every purser on 5 segments last month. I didn't take it with me the first time, and I never plan on it. What am I supposed to do with an airline menu?
May 17, 2025 | 2:25 pm
#3
Join Date: Apr 2015
Programs: Some
Posts: 6,700
Yes, been around since April 1st: Onboard F&B
Personally I'm not a fan. Too much "fluff" and unnecessary info, and it's way too big for no reason.
Did get a bit annoying being told I can "take it home as a souvenir" by every purser on 5 segments last month. I didn't take it with me the first time, and I never plan on it. What am I supposed to do with an airline menu?
Personally I'm not a fan. Too much "fluff" and unnecessary info, and it's way too big for no reason.
Did get a bit annoying being told I can "take it home as a souvenir" by every purser on 5 segments last month. I didn't take it with me the first time, and I never plan on it. What am I supposed to do with an airline menu?
I get that flying F is ‘an occasion’ for some, but there are surely better things they could give to commemorate it than this. Feels like they had some budget left and so spent it on this because they didn’t know what else to spend it on.
May 17, 2025 | 2:40 pm
#4
Join Date: May 2020
Location: DXB and JNB
Programs: EK Plat; (Happy) QR Exile
Posts: 939
I think I annoyed one crew a little bit when I asked if she normally took home menus from restaurants. Not her fault, I guess theyre instructed to offer them, but got offered multiple times the same flight.
The whole thing is strange, tbh.
The whole thing is strange, tbh.
May 17, 2025 | 8:34 pm
#6
Join Date: Jun 2016
Location: Split between Little Rock Arkansas and Washington DC
Posts: 225
Many of us enjoy collecting menus from our flights. My collection numbers well over 200. The oldest is from my 1st first class flight on BA way back in the 1980s. I even have the amenity kit from that flight, complete with a full size bottle of Burberry cologne.
But your feeling of mild scorn is common; my partner has designated my hard earned collection as "clutter".
But your feeling of mild scorn is common; my partner has designated my hard earned collection as "clutter".
May 18, 2025 | 12:16 pm
#7
Join Date: Nov 2013
Posts: 5,482
I do take home the menus as souvenir/hoarding habit
May 18, 2025 | 1:18 pm
#8
Join Date: May 2020
Location: DXB and JNB
Programs: EK Plat; (Happy) QR Exile
Posts: 939
I think a happy medium is some wording on the cover, endpaper or first page to the effect of complimentary take-home menu or whatever and then leave it there.
May 19, 2025 | 12:10 pm
#13
Join Date: Apr 2024
Posts: 253
in a restaurant, almost certainly it will be collected and passed to another customer to read; but on an aircraft, I highly doubt if FAs would bother collecting used paper menus, send them back to the port of origin (as the menu is route and direction- specific) and load onto another flight?
May 19, 2025 | 12:15 pm
#14
Join Date: Jul 2001
Location: NYC
Programs: AA ExecPlat; UA gold; Hyatt L. Globalist; Marriott gold; Hilton gold; FB silver; National EE
Posts: 6,439
I love the menus and like to take them home. Boo to the one FA who, without asking while I was away from my seat, removed it from under my other property toward the end of the flight! So I am missing one of my EK menus for MXP-JFK.