I guess only those parts of the World that actually hold someone accountable for writing a check when they don't have the funds available to cover it when the time comes for it to be presented. This may seem underdeveloped to some but to an old fashioned person like me that believes any checks I issue should be capable of being cleared on the due date, it makes a lot of sense and actually is a great aid to business.

Many suggests that EK needs an app & I just wanted to point out: although it does introduces a somewhat profound level of conveinience for Airlines to have mobile applications, it is not critical - which as you can see is the result of it's mobile supported webpage, in which it carries the function of what the non-existent app is intended for, i.e. mobile check-in, mobile boarding passes etc.

Developing an app, especially on EK's scale of operation is highly inefficient (additional costs involved with development, maintaining etc.) and although feasible, it does not yield a significant impact for any traveller of that kind with respect to the current available system. I know that it won't for me and I am someone who tripped 20RT from SYD-DXB in 2012, all checked in through the mobile webpage and boarded with a mobile boarding pass.

EK does not actually require a dedicated iOS application to support Passbook, Passbook is an aggregator - a seperate native iOS application and in order to support all demographics in regards to smartphones operating systems - EK would also need to somehow push the same data and functions to Android phones (considering more than 50% of smartphones circulating are Androids, as opposed 37% of smartphones are iOS devices)

Would you not agree that, this is an inefficient and illogical method to distribute mobile boarding passes as opposed to the one currently being used?

While I agree that the practically, the mobile supported webpage does the job, I had a good laugh when I had to book an Egypt Air flight for the first time yesterday and noticed that ''EgyptAir Plus'' has an Iphone/Android/Windows Mobile app and Skywards has... nothing.

Not at all, the world is mobile, EK, whilst priding itself on a 21st century product in the skies, need to realise that they need to do the same on the ground.