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Old Mar 26, 2012 | 6:41 am
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Emirates' new slogan

The new Emirates Global Marketing campaign "Hello Tomorrow" will be officially launched on April 2nd.
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Old Mar 26, 2012 | 7:23 am
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Originally Posted by khalid26
The new Emirates Global Marketing campaign "Hello Tomorrow" will be officially launched on April 2nd.
Please tell me that they didnt pay some global ad agency $5M for that...what was wrong with "Keep Discovering..."

I kind of liked the old one...

Hello Tomorrow??? What are they, a phone company?
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Old Mar 26, 2012 | 7:56 am
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Originally Posted by khalid26
The new Emirates Global Marketing campaign "Hello Tomorrow" will be officially launched on April 2nd.
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Old Mar 26, 2012 | 8:01 am
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As every thing new it takes time to adjust, and get use to. I have a good feeling it will grow on us after a while.

By the way Tomorrow never comes !!!!!!!!
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Old Mar 26, 2012 | 8:02 am
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Originally Posted by eightblack
Please tell me that they didnt pay some global ad agency $5M for that...
No doubt they did...
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Old Mar 26, 2012 | 8:02 am
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It's intended to prepare passengers for more flights leaving in the early hours of the morning.
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Old Mar 26, 2012 | 8:04 am
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Shame it wasnt launched on March 31st...
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Old Mar 26, 2012 | 8:20 am
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Originally Posted by khalid26
The new Emirates Global Marketing campaign "Hello Tomorrow" will be officially launched on April 2nd.
Why "Hello Tomorrow"? Is their time-keeping not reliable, meaning that all passengers arrive a day later than expected?

Or is this just an April Fools joke?
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Old Mar 26, 2012 | 8:32 am
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Originally Posted by irishguy28
Or is this just an April Fools joke?
^^
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Old Mar 26, 2012 | 8:36 am
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found this in another thread, see #4352. http://www.skyscrapercity.com/showthread.php?p=89789971
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Old Mar 26, 2012 | 8:43 am
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Old Mar 26, 2012 | 8:52 am
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Well, 'Keep Discovering' meant a lot with or without the ads. The ads made it brilliant though- anyone seen the TV ad showing someone's first experience of snowfall? Or the paper ads each time a new destination is announced?
But it's been a while, and a slight rebranding exercise is good.

The new one means little as such, but I'll wait for the video ad - chances are it would be posted on their facebook page.
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Old Mar 26, 2012 | 10:37 pm
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..and the slogan for overnight flights will be "Goodbye Yesterday."
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Old Mar 26, 2012 | 10:57 pm
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Originally Posted by sfozrhfco
..and the slogan for overnight flights will be "Goodbye Yesterday."
This made me laugh at work ^

/AE
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Old Mar 26, 2012 | 11:20 pm
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Originally Posted by khalid26
The new Emirates Global Marketing campaign "Hello Tomorrow" will be officially launched on April 2nd.
Isn't "Hello Tomorrow" an Adidas commercial...

If they're just stealing taglines, they might as well just use that Mastercard tagline and change it to "There is nothing better than sitting in a private jet. For everything else, there is Emirates."
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