Price Decrease Possible
Mar 12, 2012 | 5:02 am
#1
Original Poster
Join Date: Jul 2009
Location: Denver, CO
Programs: UA GS-2MM, QF LTG, EK Gold, Marriott Amb, Hyatt Globalist
Posts: 4,006
Price Decrease Possible
So I was in Dubai last week and having lunch with some folks. One of them mentioned that "a reliable source" had advised him that EK were considering dropping their fares system wide.
When? is anybody's guess. Why? Because according to this source, competitors have a much harder time gaining approval to increase/decrease prices than EK does.
Does it sound viable or even credible? Maybe.
Does it provide them with a competitive advantage? Probably. It certainly bolsters their cash registers (like the global 10% sale did) and gets people to act more quickly given the incentive...
I'll see if I can dig some more...
When? is anybody's guess. Why? Because according to this source, competitors have a much harder time gaining approval to increase/decrease prices than EK does.
Does it sound viable or even credible? Maybe.
Does it provide them with a competitive advantage? Probably. It certainly bolsters their cash registers (like the global 10% sale did) and gets people to act more quickly given the incentive...
I'll see if I can dig some more...
Mar 12, 2012 | 9:49 am
#3
Join Date: Mar 2010
Location: Dubai, UAE
Programs: Skywards Plat, Etihad Gold, Aerosvit Gold, Virgin Silver, AA lifetime Gold, Sirius Gold
Posts: 1,229
At the risk of stating the obvious maybe but just maybe they have already noticed a drop in bookings as a result of their recent increases and realised that demand for their product is more price sensitive than they thought.
Mar 12, 2012 | 1:30 pm
#5
Join Date: Jan 2005
Location: Pennsylvania
Programs: AA Platinum Pro, AC *S, Marriott Gold Elite, Hyatt Explorist
Posts: 9,793
Although the spike in bookings around the global sale should have been a sign to EK just how price sensitive its travellers are!
