Go Back  FlyerTalk Forums > Miles&Points > Airlines and Mileage Programs > Delta Air Lines | SkyMiles
Reload this Page >

Delta's Reputation and Challenges in 2021 and the future (Consolidated Threads)

Community
Wiki Posts
Search

Delta's Reputation and Challenges in 2021 and the future (Consolidated Threads)

Thread Tools
 
Search this Thread
 
Old Dec 24, 2021, 2:13 pm
  #1  
Original Poster
 
Join Date: Jun 2004
Location: ATL
Programs: Delta PlM, 1M
Posts: 6,365
Delta's Reputation and Challenges in 2021 and the future (Consolidated Threads)

For well over a decade DL has charged premium prices and I think most DL fliers saw the value. Better ops. Better recovery. Better service.

Then Covid. OK. S*** happens and hard to blame any airline on how they handled it.

But we are now stable. If DL wants to keep charging a premium they need to get back to where they were pre-COVID (at least relative to other domestics).

Milking the established customers with high prices and poor service will fail. It will take a year or two, but is certain.
exwannabe is offline  
Old Dec 24, 2021, 2:16 pm
  #2  
 
Join Date: Aug 2004
Location: MCO
Programs: AA,DL,F9,UA,WN
Posts: 582
Seems like in most of my price searches, Delta is only surpassed by Southwest. (Not including Frontier & Spirit.)
SUPERTRAVEL is offline  
Old Dec 24, 2021, 2:48 pm
  #3  
 
Join Date: Sep 2019
Posts: 603
Originally Posted by exwannabe
For well over a decade DL has charged premium prices and I think most DL fliers saw the value. Better ops. Better recovery. Better service.

Then Covid. OK. S*** happens and hard to blame any airline on how they handled it.

But we are now stable. If DL wants to keep charging a premium they need to get back to where they were pre-COVID (at least relative to other domestics).

Milking the established customers with high prices and poor service will fail. It will take a year or two, but is certain.
I don’t think it’s fair to write that “we are now stable.” Have you read/watched the news in the past two weeks?
FabCW is offline  
Old Dec 24, 2021, 2:48 pm
  #4  
 
Join Date: Mar 2006
Location: Hotlanta.
Programs: I've gone underground!
Posts: 4,604
Originally Posted by SUPERTRAVEL
Seems like in most of my price searches, Delta is only surpassed by Southwest. (Not including Frontier & Spirit.)
Not from Atlanta. Prices on DL from ATL have always been routinely more expensive than the other airlines. That margin seems to be bigger these days, but my single date search below isn't bearing this out as I thought it would:

For some comparison, I checked Jan 25-28 since it's roughly 4 weeks away.
ATL-ORD - DL, AA, and UA are the same price
ATL-SFO AA is $281 with 1 stop. UA is $303 with 1 stop. DL is $480.
ATL-SEA: UA is $286, AA is $299, and DL and AS are $307
ATL-BOS: DL is $147, AA is $148, and B6 is $168.
ATL-PHX: AA is $284 with terrible flight times... AA is $315 with a more normal routing. DL is $315 nonstop.

So.... I'm sure there are other dates and times with greater discrepancies, but at least on this one date, things seem relatively comparable.
becks1 likes this.
emma dog is offline  
Old Dec 24, 2021, 2:57 pm
  #5  
 
Join Date: Nov 2011
Location: Minneapolis
Programs: DL DM
Posts: 2,236
Originally Posted by FabCW
I don’t think it’s fair to write that “we are now stable.” Have you read/watched the news in the past two weeks?
Yes, I would like to know which world the OP is living in!
Mr. Tickets is offline  
Old Dec 24, 2021, 4:15 pm
  #6  
 
Join Date: Jul 2003
Location: Atlanta
Posts: 5,190
Originally Posted by emma dog
Not from Atlanta. Prices on DL from ATL have always been routinely more expensive than the other airlines. That margin seems to be bigger these days, but my single date search below isn't bearing this out as I thought it would:

For some comparison, I checked Jan 25-28 since it's roughly 4 weeks away.
ATL-ORD - DL, AA, and UA are the same price
ATL-SFO AA is $281 with 1 stop. UA is $303 with 1 stop. DL is $480.
ATL-SEA: UA is $286, AA is $299, and DL and AS are $307
ATL-BOS: DL is $147, AA is $148, and B6 is $168.
ATL-PHX: AA is $284 with terrible flight times... AA is $315 with a more normal routing. DL is $315 nonstop.

So.... I'm sure there are other dates and times with greater discrepancies, but at least on this one date, things seem relatively comparable.

Based out of ATL I usually compare DL and WN for nonstop domestic prices. I avoid the ultra-low-cost carriers and only consider AA and UA for nonstops. Oftentimes WN is far cheaper than DL. I just booked a nonstop flight from MSY>AUS on WN and DL with a connection was more than triple the price.

Last edited by sydneyracquelle; Dec 24, 2021 at 4:22 pm
sydneyracquelle is offline  
Old Dec 24, 2021, 4:16 pm
  #7  
 
Join Date: Oct 2015
Location: DTW
Programs: Marriott Platinum, SPG Platinum, Hilton Diamond
Posts: 394
Flights from detroit are routinely 25-30% more for both international/domestic. Flights to Asia were unrealistic in my opinion pre covid. 700-900 for economy from ORD on superior airlines vs 1400-1800 on delta for the average flyer. I’m surprised more people don’t just drive or fly to Chicago.

BUT I know convenience plays a major factor
Aloha1 and jamesteroh like this.

Last edited by Cthunder86; Dec 25, 2021 at 7:45 am
Cthunder86 is offline  
Old Dec 24, 2021, 5:39 pm
  #8  
 
Join Date: May 2002
Location: Arizona
Posts: 5,690
Things are far from back to normal. Staffing shortage and you want Delta to up their service ? Haha just be happy to get from point a to b
Centurion is offline  
Old Dec 24, 2021, 6:43 pm
  #9  
In memoriam
 
Join Date: Dec 2001
Programs: DL 2MM, AA MM, DL Sky Club Life, AA Admirals Club Life, Hilton Gold Life
Posts: 1,732
Originally Posted by Centurion
Things are far from back to normal. Staffing shortage and you want Delta to up their service ? Haha just be happy to get from point a to b
you left out the conditional "if" in your quote

Since you say things are far from back to normal, (service) then it infers that Delta needs to drop their prices to remain competitive
JesseRohr and Minnyappleus like this.
Lomapaseo is offline  
Old Dec 24, 2021, 7:10 pm
  #10  
 
Join Date: Nov 2004
Location: Nashville
Programs: DL DM 3 MM AA PLAT HH Lifetime Diamond Marriott Plat AMB lifetime titanium Hertz PC
Posts: 6,187
Originally Posted by Centurion
Things are far from back to normal. Staffing shortage and you want Delta to up their service ? Haha just be happy to get from point a to b
They may have staffing shortages, but that was a self-induced problem. I can tell you I will make DM end of Febuary or March depends on Covid with international travel, I Just need MQDs with 600K MQMs rolling over. I will be trying AA a lot this year, unsure if it is better or not, but the current DL experience doesn't warrant me giving them 250K MQMs and 75K MQDs blindly.
troyintn is offline  
Old Dec 25, 2021, 8:08 am
  #11  
 
Join Date: Feb 2010
Location: ORD
Programs: UA 1k, Hyatt Globalist, Marriott Plat, Hertz PC, National Exec
Posts: 67
Originally Posted by troyintn
They may have staffing shortages, but that was a self-induced problem. I can tell you I will make DM end of Febuary or March depends on Covid with international travel, I Just need MQDs with 600K MQMs rolling over. I will be trying AA a lot this year, unsure if it is better or not, but the current DL experience doesn't warrant me giving them 250K MQMs and 75K MQDs blindly.
With that type of spend are you Delta 360? If not, you could try either UA or AA. You would virtually be assured Global Services or Concierge Key respectively, and those statuses do offer superior service.
JesseRohr likes this.
LexVegas is offline  
Old Dec 25, 2021, 8:50 am
  #12  
 
Join Date: Mar 2006
Location: Hotlanta.
Programs: I've gone underground!
Posts: 4,604
Originally Posted by sydneyracquelle
Based out of ATL I usually compare DL and WN for nonstop domestic prices. I avoid the ultra-low-cost carriers and only consider AA and UA for nonstops. Oftentimes WN is far cheaper than DL. I just booked a nonstop flight from MSY>AUS on WN and DL with a connection was more than triple the price.
For grins because all Christmas gifts are open:
For some comparison, I checked Jan 25-28 since it's roughly 4 weeks away. WN is listed as WN (#stops) Price. WGA fares are displayed. I selected the most reasonable WN flights (daylight hours, shorter flight durations when the fares were close) Delta are all nonstops. Delta is listed as $Basic/$Main
ATL-MDW WN (0) $171. DL: $127/$177
ATL-SFO WN (1) $344. DL: $497/517 **WN flights are 9-12 hour duration. DL is 5 1/2.
ATL-SEA: WN (1) $325. DL $307/357 **WN flights are 8-13 hour duration. DL is 5:45
ATL-BOS:WN (1) 146. DL $147/$197 **WN flight times are for 4:30-8 hour durations. DL total flight times are 3:15-ish.
ATL-PHX: WN (0) $316. DL $315/365.

Here's my takeaway for this one set of arbitrary dates:
-DL Basic Economy fares tend to be priced on-par with WN flights. There are times when they're cheaper by a wide margin (ATL-MDW).
-There are times when DL is less competitive price-wise, but the flight duration or times make DL flights more attractive (ATL-SFO)
-There are other times where the comparison with WN doesn't make sense (why is ATL-SEA not priced similar to ATL-SFO?). However, other factors play a role (AS charges $307 on this route).

Again, this is totally arbitrary and on one set of dates selected arbitrarily because they're a month out. I'm certain we can find examples of these rules of thumb not being "true". I'm surprised by the results because I, too, believed DL took severe advantage of its dominance in ATL.
emma dog is offline  
Old Dec 25, 2021, 7:08 pm
  #13  
FlyerTalk Evangelist
 
Join Date: Jul 2003
Posts: 23,066
Originally Posted by emma dog
For grins because all Christmas gifts are open:
For some comparison, I checked Jan 25-28 since it's roughly 4 weeks away. WN is listed as WN (#stops) Price. WGA fares are displayed. I selected the most reasonable WN flights (daylight hours, shorter flight durations when the fares were close) Delta are all nonstops. Delta is listed as $Basic/$Main
ATL-MDW WN (0) $171. DL: $127/$177
ATL-SFO WN (1) $344. DL: $497/517 **WN flights are 9-12 hour duration. DL is 5 1/2.
ATL-SEA: WN (1) $325. DL $307/357 **WN flights are 8-13 hour duration. DL is 5:45
ATL-BOS:WN (1) 146. DL $147/$197 **WN flight times are for 4:30-8 hour durations. DL total flight times are 3:15-ish.
ATL-PHX: WN (0) $316. DL $315/365.

Here's my takeaway for this one set of arbitrary dates:
-DL Basic Economy fares tend to be priced on-par with WN flights. There are times when they're cheaper by a wide margin (ATL-MDW).
-There are times when DL is less competitive price-wise, but the flight duration or times make DL flights more attractive (ATL-SFO)
-There are other times where the comparison with WN doesn't make sense (why is ATL-SEA not priced similar to ATL-SFO?). However, other factors play a role (AS charges $307 on this route).

Again, this is totally arbitrary and on one set of dates selected arbitrarily because they're a month out. I'm certain we can find examples of these rules of thumb not being "true". I'm surprised by the results because I, too, believed DL took severe advantage of its dominance in ATL.
You will find instances of dominant hub operators taking advantage of their position from other hubs as well, so checking out of ATL (as a dominant DL hub), is not exactly representative. You also want to look at pricing from competitor hubs to get a fairer picture. As a nit, there are cheaper roundtrip fares on ATL-SFO on DL (from $399), but your 1/25-1/28 trip does not meet the min stay requirements for those fares.
xliioper is offline  
Old Dec 26, 2021, 9:44 am
  #14  
 
Join Date: Aug 2016
Posts: 108
Originally Posted by exwannabe
But we are now stable.
This must be an entirely new use of the word "stable" with which I was previously unfamiliar.
. . .
https://www.cnbc.com/2021/12/26/omic...bove-1500.html
uanj, Mr. Tickets and FabCW like this.
inet32 is offline  
Old Dec 26, 2021, 2:06 pm
  #15  
 
Join Date: Dec 2010
Location: Michigan
Programs: AA EXP(4mm), DL Gold, UA Gold (1mm), HH Diamond, Bonvoy Amb(l/t Titanium). Former EA/PA elite
Posts: 994
Things are far from stable or back to normal now...Omicron has shown us that. Having said that, I do think the Big 3 need to see 2022 as a time to repair on-board service...particularly catering in all cabins. This of course is subject to things settling down on the COVID front. If we can get through/past Omicron in January and it isn't followed by another worse variant, maybe we can start to see some more on-board improvements in the second quarter of 2022. I truly hope this can be the case. I've flown both DL and AA domestically in the last 3-4 months and the food offered in the F cabin on both is very sub-standard. I don't see either one of the carriers being better than the other.
Seat 1F is offline  


Contact Us - Manage Preferences - Archive - Advertising - Cookie Policy - Privacy Statement - Terms of Service -

This site is owned, operated, and maintained by MH Sub I, LLC dba Internet Brands. Copyright © 2024 MH Sub I, LLC dba Internet Brands. All rights reserved. Designated trademarks are the property of their respective owners.