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-   Delta Air Lines | SkyMiles (https://www.flyertalk.com/forum/delta-air-lines-skymiles-665/)
-   -   Delta and new DL.com Profiles A Lot About You (https://www.flyertalk.com/forum/delta-air-lines-skymiles/1431632-delta-new-dl-com-profiles-lot-about-you.html)

Vuelos Jan 24, 2013 11:25 pm

At the end of the day DL knows your DOB & Address just from you signing up... it's really easy to correlate a bunch more data from that.

iTanNicNic Jan 24, 2013 11:25 pm


Originally Posted by mnredfox (Post 20119504)
Thanks to all you sluethers out there.

"chldAgeRange":"POC10T12,POC13T18" I don't have kids, should I be worried? :p How do you interpret this?
"isPwmElig": You guys are spot on, I have blue Amex
"skyClubFtrCntrctInd": If this shows, SC status, why have this: "skyClubMbr"

I have phantom kids too!


Originally Posted by MR_MAMA (Post 20119552)
it seems there are only 4 mindset codes so far DW, FL, SS and GT

I'm "BH"

MR_MAMA Jan 24, 2013 11:26 pm


Originally Posted by paulmoscow (Post 20119576)
Here's another one: IN (international?)

hmm you are in Moscow and you have IN. anyone else International with that code?

MR_MAMA Jan 24, 2013 11:26 pm

well that blows that theory lol

Zomba Jan 24, 2013 11:28 pm

I sure hope that this thread doesn't go down the memory hole.

If only this was posted on a Friday, we would probably have the whole weekend to search.

mnredfox Jan 24, 2013 11:28 pm

Ss
fl
dw
in
bh
ib

MR_MAMA Jan 24, 2013 11:29 pm

they only important thing we don't know is mindset. As long as you know that code, even if they pull it we can still speculate. They can't close this thread

SOBE ER DOC Jan 24, 2013 11:31 pm

This is freaking amazing and creepy at the same time.

"custValSeg":"19"
"discSpndngAmt":"XXXXX"
"homeValueAmt":"Was right...before the housing bubble burst :( "
"incomeAmt":"Low by about 50%"
"mosaicCd":"G25" spot on...and apparently I'm hip. :D
"smTierLvl":"DM"

steex Jan 24, 2013 11:32 pm

Just to bring together our few data points on mindsetSeg, so far we've seen the following outputs:

DW from FO, CustValSeg 0
DW from DM, CustValSeg 20
FL from FO, CustValSeg 1
FL from FO, CustValSeg 2
FL from PM, CustValSeg 1
GT from DM, CustValSeg 0
GT from DM, CustValSeg 2
GT from DM, CustValSeg 27
IN from FO, CustValSeg 0
MM from FO, CustValSeg 0
SS from GM, CustValSeg 2
SS from PM, CustValSeg 11
SS from PM, CustValSeg 5
SS from DM, CustValSeg 3
SS from DM, CustValSeg 12
SS from Unknown Level, CustValSeg 5

SomeGuy Jan 24, 2013 11:32 pm


Originally Posted by javabytes (Post 20119411)
No idea what discSpndngAmt is, but I'm sure it's not what I spent on DL. I would venture a guess that it comes from AmEx.

I don't have an AmEx, never had, never applied for one. So, they have a number for me, but not from AmEx, so I would suggest your idea is incorrect.

ifette Jan 24, 2013 11:33 pm

All I can say is that if a value of 27 is as good as it appears to be from this thread, I had better get a Porsche for my tight connection in ATL tomorrow :D

DL0620 Jan 24, 2013 11:33 pm

My incomeAmt is from my grad school or college days....at least 7 years ago. Since Experian should have newer data, I thought this must be from Amex until I saw Experian's Mosaic code--P56 Rolling the Dice. Way off!

Segmentation models are always entertaining, but usually useless!

paulmoscow Jan 24, 2013 11:33 pm


Originally Posted by steex (Post 20119612)
IN from [unknown]

FO, custValSeg 0

MR_MAMA Jan 24, 2013 11:34 pm


Originally Posted by SomeGuy (Post 20119615)
I don't have an AmEx, never had, never applied for one. So, they have a number for me, but not from AmEx, so I would suggest your idea is incorrect.

i am sure it is based on info from your credit report (experion) they see your bills and your income

mnredfox Jan 24, 2013 11:34 pm


Originally Posted by steex (Post 20119612)
Just to bring together our few data points on mindsetSeg, so far we've seen the following outputs:

DW from FO, CustValSeg 0
FL from FO, CustValSeg 1
FL from FO, CustValSeg 2
FL from PM, CustValSeg 1
GT from DM, CustValSeg 0
GT from DM, CustValSeg 2
GT from DM, CustValSeg 27
IN from [unknown]
MM from FO, CustValSeg 0
SS from GM, CustValSeg 2
SS from PM, CustValSeg 11
SS from PM, CustValSeg 5
SS from DM, CustValSeg 12
SS from Unknown Level, CustValSeg 5

I'm a DM with SS mindset - my cust val seg is 3

Anyone else staying up late for this thread? IBTL.


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