CX to offer Amex Centurion Cardholders from Certain Countries MPC Diamond status
May 6, 2011, 8:37 pm
#121
Join Date: May 2009
Posts: 6,978
So yes, if it's only a bunch of GRs screaming they are not likely to listen, but if enough DM and GO write to them, you will be surprise how that will be part of the decision process for something similar being proposed in the future.
May 7, 2011, 2:05 am
#122
FlyerTalk Evangelist
Join Date: Dec 2004
Posts: 11,924
May 7, 2011, 2:11 am
#123
Join Date: May 2011
Location: In a bowl...
Programs: *, 1W
Posts: 90
Hello everbody,
According to AE, this is the deal:
1. All HK Centurion-Card holders (not sure abt. the UK, sorry) get the offer, this is not related to turnover and/or bookings made through the travel service
2. Only basic/principal cardholders, no supplementary ones
3. This offer is not applicable to Platinum card members
4. Membership to be valid for 1 year
5. Renewal after 1 year based on actual miles flown
6. Promo letters will be sent out in badges until July 2011
That's what they told me...
Being a MPC silver-card holder (mostly flying *A), I do of course appreciate the offer, but I do understand that the guys who have actually "earned" it proper (i.e. fly 120K annually) are not too happy.
According to AE, this is the deal:
1. All HK Centurion-Card holders (not sure abt. the UK, sorry) get the offer, this is not related to turnover and/or bookings made through the travel service
2. Only basic/principal cardholders, no supplementary ones
3. This offer is not applicable to Platinum card members
4. Membership to be valid for 1 year
5. Renewal after 1 year based on actual miles flown
6. Promo letters will be sent out in badges until July 2011
That's what they told me...
Being a MPC silver-card holder (mostly flying *A), I do of course appreciate the offer, but I do understand that the guys who have actually "earned" it proper (i.e. fly 120K annually) are not too happy.
May 8, 2011, 1:19 am
#124
Join Date: Jun 2009
Location: Ho Chi Minh City, Vietnam
Programs: CX Diamond / Hyatt Courtesy C./ Hertz
Posts: 254
Writting to express disatisfaction or satisfaction is important and companies like Cathay who hand over customers survey in many flights surely pay attention to the opinion of their most frequent flyer customers!
May 9, 2011, 2:10 am
#127
Join Date: Jun 2009
Location: Ho Chi Minh City, Vietnam
Programs: CX Diamond / Hyatt Courtesy C./ Hertz
Posts: 254
To reach an "exclusive group", which of course is a legitimate target in business , Cathay makes its own exclusive group much less exclusive.
I think this could back fire.
May 9, 2011, 4:07 am
#128
Join Date: Apr 2004
Location: Tokyo, Vancouver, Hong Kong, Dublin
Programs: CX DM
Posts: 880
For those interested, I've scanned the invite at http://tinyurl.com/4yzd787. There was an app form as well but it's filled in and will be mailed once I've found a long haul trip worth taking with a DM status 
The "packaging" was nothing special - the CX DM membership didn't really come across as particularly exclusive or fancy; it was just like any other direct mail offer you get in the mail like for a new credit card or 5,000 bonus miles to subscribe to the Economist.
Other than the fact that it was sent to the primary cardholder, nothing in the brochure / app form says a supplementary cardholder can't apply, they probably already can if you just fill out the form with the supplementary cardholder info. I strongly suspect supplementary cardholders will be targeted next if the response is decent - especially when you consider that Centurion benefits have historically been identical for both primary and supplementary cardholders.
The "packaging" was nothing special - the CX DM membership didn't really come across as particularly exclusive or fancy; it was just like any other direct mail offer you get in the mail like for a new credit card or 5,000 bonus miles to subscribe to the Economist.
Other than the fact that it was sent to the primary cardholder, nothing in the brochure / app form says a supplementary cardholder can't apply, they probably already can if you just fill out the form with the supplementary cardholder info. I strongly suspect supplementary cardholders will be targeted next if the response is decent - especially when you consider that Centurion benefits have historically been identical for both primary and supplementary cardholders.
May 9, 2011, 4:13 am
#129
Join Date: Apr 2009
Location: Hong Kong
Programs: CX Diamond (OW Emerald), former SQ Krisflyer Gold
Posts: 2,527
Other than the fact that it was sent to the primary cardholder, nothing in the brochure / app form says a supplementary cardholder can't apply, they probably already can if you just fill out the form with the supplementary cardholder info. I strongly suspect supplementary cardholders will be targeted next if the response is decent - especially when you consider that Centurion benefits have historically been identical for both primary and supplementary cardholders.
May 9, 2011, 4:23 am
#130
Join Date: Apr 2004
Location: Tokyo, Vancouver, Hong Kong, Dublin
Programs: CX DM
Posts: 880
May 10, 2011, 7:54 pm
#132
Join Date: May 2009
Posts: 6,978
May 10, 2011, 8:14 pm
#133
Join Date: Jan 2008
Location: Hong Kong
Programs: BA Gold, JGC Sapphire, OZ Diamond, AF Silver, CX GR, Marriott Lifetime SL
Posts: 3,598
May 10, 2011, 8:32 pm
#134
Ambassador: Japan Airlines
Original Poster
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Location: LAX
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May 10, 2011, 8:48 pm
#135
Join Date: Jan 2011
Posts: 2,345