ES Magazine article: Sexing up the skies
Jan 27, 2012, 2:00 pm
#1
Original Poster
Join Date: Jun 2010
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ES Magazine article: Sexing up the skies
Hello all,
Saw this interesting article in the ES Magazine this evening:
"Corporate feuds. Every country has them. Coca-Cola versus Pepsi in the US. Mercedes vs BMW in Germany. Britain has more than its share: Rolls-Royce vs Bentley, BBC vs Sky, but no contest is more visceral than British Airways vs Virgin Atlantic. For more than a quarter of a century, the UK flag-carrier Goliath has slugged it out on the ground and in the air with Richard Branson's David. There have been dirty tricks, corruption allegations, even ice-cream wars. Now, just when you thought it was safe to go back to the airport, it's starting all over again."
http://www.thisislondon.co.uk/lifest...p-the-skies.do
Saw this interesting article in the ES Magazine this evening:
"Corporate feuds. Every country has them. Coca-Cola versus Pepsi in the US. Mercedes vs BMW in Germany. Britain has more than its share: Rolls-Royce vs Bentley, BBC vs Sky, but no contest is more visceral than British Airways vs Virgin Atlantic. For more than a quarter of a century, the UK flag-carrier Goliath has slugged it out on the ground and in the air with Richard Branson's David. There have been dirty tricks, corruption allegations, even ice-cream wars. Now, just when you thought it was safe to go back to the airport, it's starting all over again."
http://www.thisislondon.co.uk/lifest...p-the-skies.do
Jan 27, 2012, 3:30 pm
#2
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Nice article although it is a shame to see that the new VS J seat that was promised for last year with the A330, is still yet to be put on any planes. However I think to say that the VS CHouses are dated is a bit out of touch - they're just different to the BA ones, not dated.
Jan 27, 2012, 4:55 pm
#4
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Jan 28, 2012, 7:34 am
#7
Join Date: Mar 2011
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BOS customs is never that bad, so the Shannon stop doesn't help much in terms of customs.
I think the JFK-LCY service is just right for the NYC market, but just isn't needed/desired enough for other city pairs.
Jan 28, 2012, 10:45 am
#8
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Cor lumme guv, what a load of PR tosh! Does anybody actually read ES magazine?
This kind of PR puff normally passes me by. However, there are some attributable quotes from people who should know better.
They somehow missed out the bit that the Wright brothers were working for BA. 
This would of course have been many years before BA was founded.
Then there's this:
But a global carrier without RTW flights - unlike Pan Am, whose fabled PA1 and PA2 really did circumnavigate the globe.
I rather liked the quote from one who should never be mentioned in this forum.
Yes, there is that. 
This kind of PR puff normally passes me by. However, there are some attributable quotes from people who should know better.
Originally Posted by ES Magazine
'Twenty-five-year anniversaries are one thing,' says one BA executive, referring to Virgin's recent milestone, 'but we were around at the dawn of aviation. We taught the world how to fly.'
This would of course have been many years before BA was founded.Then there's this:
Remember, the sepia-tinged promo booms, we were the first global carrier.
I rather liked the quote from one who should never be mentioned in this forum.
Originally Posted by SRB
Apart from its network, and its frequent flier programme, I don't think people would choose to fly BA.