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AA Raises Basic Economy Transatlantic Checked Bag Fees… Now?!

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AA Raises Basic Economy Transatlantic Checked Bag Fees… Now?!

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Old Apr 22, 2020, 7:28 am
  #1  
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AA Raises Basic Economy Transatlantic Checked Bag Fees… Now?!

https://onemileatatime.com/american-...cked-bag-fees/
"for tickets purchased as of today (April 21, 2020), American Airlines has raised checked bag fees for transatlantic basic economy passengers. This applies to those checking bags between Europe, Israel, Morocco, and the US, Puerto Rico, US Virgin Islands, Canada, Mexico, the Caribbean, Central America, and South America.
Again, this is specific to those purchasing basic economy fares, which don’t come with a checked baggage allowance (or free seat assignments, upgrades, etc.). For those passengers, the cost of the first checked bag is increasing from $60 to $75."
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Old Apr 22, 2020, 8:49 am
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AA assumes that people flying BE International must fly or really want to fly and therefore will pay additional fees. AA correctly presumes that a lot of summer discretionary travel is already toast. Therefore AA is trying to squeeze what that it can out of people that are going to fly.
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Old Apr 22, 2020, 9:51 am
  #3  
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Anyone who thinks that Covid-19 will result in lower fares, fees or other concessions, has this wrong.

Travel for the next 18-24 months will likely be by people who really want to travel (as opposed to right now when it is "absolutely must" travel. Those passengers are more likely price insensitive and will pay the $75 if they need to check a bag, so the fee gets charged.

This is exactly the time when a fee increase will not affect net --- stress net --- revenue.
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Old Apr 22, 2020, 11:34 am
  #4  
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Originally Posted by Often1
Anyone who thinks that Covid-19 will result in lower fares, fees or other concessions, has this wrong.

Travel for the next 18-24 months will likely be by people who really want to travel (as opposed to right now when it is "absolutely must" travel. Those passengers are more likely price insensitive and will pay the $75 if they need to check a bag, so the fee gets charged.

This is exactly the time when a fee increase will not affect net --- stress net --- revenue.
I disagree. If it didn't affect net revenue, there would be no point. AA is doing this to increase net revenue.
Why do you think it will have no effect?
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Old Apr 22, 2020, 3:17 pm
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Originally Posted by mvoight
I disagree. If it didn't affect net revenue, there would be no point. AA is doing this to increase net revenue.
Why do you think it will have no effect?
Basic economy has always resulted in some really odd arguments.

These fees are supposed to save people money...while also bringing in more revenue?

Simple math, it's one or the other, not both.
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Old Apr 22, 2020, 3:55 pm
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It saves people money who book BE fares...and travel WITHOUT checked baggage. It brings in revenue when those who book BE realise they need to check a bag. How the balance there works I have NO idea.
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Old Apr 22, 2020, 4:02 pm
  #7  
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Originally Posted by jamesinclair
Basic economy has always resulted in some really odd arguments.

These fees are supposed to save people money...while also bringing in more revenue?

Simple math, it's one or the other, not both.
It saves people money because it cost less than other AA fares.
It increases revenue because it attracts people who would not fly AA if that fare did not exist.
If it didn't increase revenue for AA, AA would not have BASIC
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Old Apr 22, 2020, 5:06 pm
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It increases revenue because the majority of people opt for main cabin fares (according to stats disclosed by airlines). This could be because they have status and care about EQM earnings, or want advance seat assignments, or flexibility to change flights, etc. For those who don't care that much about those things and are just looking for cheapest price, it can save money.
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Old Apr 22, 2020, 5:25 pm
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Tone deaf move by a company asking for billions of taxpayer money.
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Old Apr 22, 2020, 6:12 pm
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Of course. They got their free money from us, the taxpayers, via the bailout. Now is the time to start increasing the fees and charging those taxpayers even more.
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Old Apr 22, 2020, 6:16 pm
  #11  
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Originally Posted by travelinmanS
Tone deaf move by a company asking for billions of taxpayer money.
Surely a company that is asking for large amounts of money to help stay in business should be working to improve its financial position
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Old Apr 22, 2020, 6:47 pm
  #12  
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Originally Posted by Dave Noble
Surely a company that is asking for large amounts of money to help stay in business should be working to improve its financial position
Is the $15 is gonna be the difference between going under and survival? Why not raise the bags to $500?

This is a bad move PR wise and I hope they get slammed for it.
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Old Apr 22, 2020, 6:56 pm
  #13  
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Originally Posted by travelinmanS
Is the $15 is gonna be the difference between going under and survival? Why not raise the bags to $500?

This is a bad move PR wise and I hope they get slammed for it.
Because people wouldn't pay $500 - the airline has assumedly calculated that at $75 it will get a higher revenue

If the airline is in financial difficulty, apart from asking for assitance, it needs to start helping itself too

If Basic Economy fare + $75 is more expensive than an economy fare, then pay the economy fare
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Old Apr 22, 2020, 7:41 pm
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Why is this news? Seriously, almost no one is flying right now and no one is going to Europe anytime soon. Who cares about basic economy? It isn't affecting main economy bag prices yet. Calm down
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Old Apr 22, 2020, 7:50 pm
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From the business point of view, now probably seems like the ideal time to slide in some price increases while few people are traveling to notice the change.

I understand Disney has done the same sort of thing, raising prices on their theme park restaurant menus while the parks are closed. I'm sure they figure almost no one will remember what the prices were before the closures (though die-hard fans have noticed the changes on the online menus).
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