LUS Management Shift to Building AA as a Premium Airline (?)
#16
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#18
Join Date: Dec 2017
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Agree that domestic routes, aside from the 321T, are certainly lacking. Of this is their “goal”, was the 78M order too far through to change? Will they can-x the 738 retrofit?
Are we going to the opera? I don’t think sooo...
Comparitively, it could be worse. At least they haven’t pulled the EU business class model out yet, and even as inconsistent as it may be, domestic F still at least maintains a distinct difference.
That said, it could certainly be a bit better on the soft product end. We’ll see what happens I guess. I still am in the camp that thinks a bit more overhaul to MCE could be a possibility, which could/would better translate from a longhaul J/PE/Y to domestic F/MCE/Y.
Give it a couple of years and we may see MCE treated more like PE. With the coming “free snacks/drinks/reserved overhead space”, they’re only missing first checked bag free and a few other minor details.
Are we going to the opera? I don’t think sooo...
Comparitively, it could be worse. At least they haven’t pulled the EU business class model out yet, and even as inconsistent as it may be, domestic F still at least maintains a distinct difference.
That said, it could certainly be a bit better on the soft product end. We’ll see what happens I guess. I still am in the camp that thinks a bit more overhaul to MCE could be a possibility, which could/would better translate from a longhaul J/PE/Y to domestic F/MCE/Y.
Give it a couple of years and we may see MCE treated more like PE. With the coming “free snacks/drinks/reserved overhead space”, they’re only missing first checked bag free and a few other minor details.
#19
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My guess AA defines "premium airline" as "doesn't suck too much" .... even domestic first is far from a premium experience (no lounge, uncomfortable seats ....)
#20
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I've personally seen Doug on HP/US A320's. When his kids were younger and the family flew together for vacations, they weren't supposed to sit in first (there was a minimum age for employees to sit in F with children). Doug followed the same rules that any other employee did for non-rev travel.
And to be fair, US was one of the first airlines to have lie-flat business in the A330's; it took many of the other airlines years before they had anything close to Envoy suites.
And to be fair, US was one of the first airlines to have lie-flat business in the A330's; it took many of the other airlines years before they had anything close to Envoy suites.
#21
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Strange suggestion that they should have more than 10 seats in F on the A321T. Not sure they ever sell out. They probably could sell more J seats on the A321T.
#22
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"Isom says “the problem we’ve had with our caterers, we operate in a marketplace that’s a duopoly there are only two caterers, I think they’ve gotten a little bit lazy in terms of what they can provide us and expect everything to go well… If those two main suppliers can’t do their job we’re going to have to find a different way. We’re the world’s largest airline, even if it means we’re going to have to get back into the catering business."
Last edited by enpremiere; Apr 19, 2018 at 1:00 pm
#23
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I'm in the skeptical camp; get the point that making significant changes to hard product in an operation this large is like turning a battleship, but Parker has had MORE than enough time to make simple gestures, such as convert the first few Y rows on LUS A320, 321 to MCE, continues to drag his feet.
#24
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Last edited by beachfan; Apr 19, 2018 at 1:29 pm
#25
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I've never really understood what this nebulous "premium airline" goal is supposed to be - it always seems to be caught up in a certain amount of generic Doug Parker dislike. The A330 J seats, when first installed, were light years ahead of anything AA had to offer - anyone arguing that US was the "premium" airline at the time?
#26
Join Date: Jul 1999
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All the while they rip premium seats out of aircraft. Capacity has gone down so much in some instances it's hard to book a revenue seat close in. I'm talking about the 319's, 321's (should really have the same F cabin as a LAA 757), coming reductions to the 787's, etc.
#27
Join Date: Jul 1999
Programs: QF WP, AA EXP
Posts: 3,520
I've never really understood what this nebulous "premium airline" goal is supposed to be - it always seems to be caught up in a certain amount of generic Doug Parker dislike. The A330 J seats, when first installed, were light years ahead of anything AA had to offer - anyone arguing that US was the "premium" airline at the time?
#28
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All the while they rip premium seats out of aircraft. Capacity has gone down so much in some instances it's hard to book a revenue seat close in. I'm talking about the 319's, 321's (should really have the same F cabin as a LAA 757), coming reductions to the 787's, etc.
#30
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An airline has to do a balancing act, with customers on one arm and investors on the other.
Back when HP and US first merged, the US A321's had a boatload of F seats (HP didn't have any A321 aircraft at the time of the merger). Even Silver elites (equal to today's AA Gold) were getting upgraded, even on long/transcon flights. To please investors they took out seats; those aircraft went down to 16 F seats. New A321's were delivered with the same 16 seats. Investors seemed happy with that number of seats.
Back when HP and US first merged, the US A321's had a boatload of F seats (HP didn't have any A321 aircraft at the time of the merger). Even Silver elites (equal to today's AA Gold) were getting upgraded, even on long/transcon flights. To please investors they took out seats; those aircraft went down to 16 F seats. New A321's were delivered with the same 16 seats. Investors seemed happy with that number of seats.