OT: "Up In The Air" George Clooney Movie - Heavy AA presence
Sep 10, 2009, 9:41 am
#1
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OT: "Up In The Air" George Clooney Movie - Heavy AA presence
New George Clooney movie with a heavy focus on frequent business travel.
The trailer is actually a bit hard to find online right now, but there is a very heavy AA presence and even shots at an Admirals Club.
You can find the trailer here and here.
Apple's page on it does not have the actual trailer, for some reason, but they do have a clip. It's here. There's even an AA Concierge Key reference in the clip.
----------------------------------------------------------------------------------
12/27/09 - As the film has now been in nationwide release for a weekend, there will be no more in-thread spoiler alerts - read at your own risk!
dstan
AA Forum Co-Moderator
The trailer is actually a bit hard to find online right now, but there is a very heavy AA presence and even shots at an Admirals Club.
You can find the trailer here and here.
Apple's page on it does not have the actual trailer, for some reason, but they do have a clip. It's here. There's even an AA Concierge Key reference in the clip.
----------------------------------------------------------------------------------
12/27/09 - As the film has now been in nationwide release for a weekend, there will be no more in-thread spoiler alerts - read at your own risk!
dstan
AA Forum Co-Moderator
Last edited by dstan; Dec 27, 2009 at 6:30 pm
Sep 10, 2009, 9:47 am
#2
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From the Apple clip page:
From Jason Reitman, the Oscar® nominated director of “Juno,” comes a comedy called “Up in the Air” starring Oscar® winner George Clooney as Ryan Bingham, a corporate downsizing expert whose cherished life on the road is threatened just as he is on the cusp of reaching ten million frequent flyer miles and just after he’s met the frequent-traveler woman of his dreams.
Sep 10, 2009, 9:52 am
#3
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Looks great...
Sep 10, 2009, 9:53 am
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Wirelessly posted (Mozilla/5.0 (SymbianOS/9.1; U; en-us) AppleWebKit/413 (KHTML, like Gecko) Safari/413 es61i)
IIRC, in the original book he is trying to reach 1million miles.
When I originally read the book I thought 'wow! 1million miles!' That was before FT and before my own multi-million miles. And for those curious, he's counting total miles, not BIS.
Originally Posted by dstan
From the Apple clip page:
From Jason Reitman, the Oscar® nominated director of “Juno,” comes a comedy called “Up in the Air” starring Oscar® winner George Clooney as Ryan Bingham, a corporate downsizing expert whose cherished life on the road is threatened just as he is on the cusp of reaching ten million frequent flyer miles and just after he’s met the frequent-traveler woman of his dreams.
When I originally read the book I thought 'wow! 1million miles!' That was before FT and before my own multi-million miles. And for those curious, he's counting total miles, not BIS.
Sep 10, 2009, 10:07 am
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I like how on the Apple one he flashes the EXP and CK card.
Sep 10, 2009, 10:14 am
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IIRC, in the original book he is trying to reach 1million miles.
When I originally read the book I thought 'wow! 1million miles!' That was before FT and before my own multi-million miles. And for those curious, he's counting total miles, not BIS.
IIRC, in the original book he is trying to reach 1million miles.
When I originally read the book I thought 'wow! 1million miles!' That was before FT and before my own multi-million miles. And for those curious, he's counting total miles, not BIS.
Sep 10, 2009, 10:22 am
#7
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You are right! I have read the book- and he wants to get to the million mile target as the "award" is a flight together with the Airline President/CEO. I cannot remember the title or the author- I do recall buying it after reading a review in the Economist. It was a good easy read.
http://cgi.ebay.it/Up-in-the-Air-Boo...mZ350199605676
Sep 10, 2009, 10:54 am
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cheers,
--J
Sep 10, 2009, 11:04 am
#9
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If AA is listed in the credits, they participated in production. If not, they paid, undoubtedly. "Placement" fees are a Hollywood tradition too - all kinds of companies, more notoriously tobacco companies, have paid for actors to show their product off. The selection of particular jewelry, clothing, automobile brands (Hummer in CSI Miami, Marlboro in any number of movies including at least one James Bond movie,) are all paid for - it's one more way to advertise a product, albeit not very transparently.
We'll hope AA marketing gurus have done their job well in positioning the product and choosing the right movie to pitch AA to a prime target population, or it's money under the bridge, to mix my metaphors.
We'll hope AA marketing gurus have done their job well in positioning the product and choosing the right movie to pitch AA to a prime target population, or it's money under the bridge, to mix my metaphors.
Sep 10, 2009, 11:25 am
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Most of the airport scenes in this movie were filmed in STL, in the unused D concourse. 
Several scenes were also filmed in my neighborhood in St. Louis, too. You can see a brief shot of a neighbor's house when a woman is opening the door at the end of the trailer.
Several scenes were also filmed in my neighborhood in St. Louis, too. You can see a brief shot of a neighbor's house when a woman is opening the door at the end of the trailer.
Sep 10, 2009, 12:34 pm
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Here is the previous MilesBuzz thread on this topic from March:
http://www.flyertalk.com/forum/miles...ker-movie.html
Also some previous discussion in the AA Celebrity Sightings thread here.
http://www.flyertalk.com/forum/miles...ker-movie.html
Also some previous discussion in the AA Celebrity Sightings thread here.
Sep 10, 2009, 12:51 pm
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With all the brand names being thrown about it's pretty clear who paid for placement and who didn't. From the clip it seems almost cheesy. Hopefully the rest of the movie is good.
Sep 10, 2009, 12:51 pm
#13
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A lot of airport scenes were also filmed at the Detroit Airport. I've no idea of the split between Detroit and St Louis.
Sep 10, 2009, 1:49 pm
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Overhead shot of the people walking at 00:31 of the trailer looks like the floor in the new terminal D at MIA with all the shells etc. Anyone? Anyone?
Sep 10, 2009, 2:02 pm
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