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Expedia and AirTran sign 4 year Partnership - What does this mean?

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Expedia and AirTran sign 4 year Partnership - What does this mean?

 
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Old Nov 20, 2006, 10:00 am
  #1  
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Expedia and AirTran sign 4 year Partnership - What does this mean?

I pulled this off the Business News Wire and I am wondering what this really means. I am confused as I thought Expedia already sells Air Tran tickets as do every other online agancy. Can someone tell me what the significance of this event means?





"8:02AM Expedia and AirTran Airways announce the signing of a new four-year strategic partnership (EXPE) 17.60 : AirTran Airways, a subsidiary of AirTran Holdings (AAI), and EXPE announce the signing of a new 4-yr strategic partnership. Through the agreement, AirTran Airways' full range of products and services, including all fares, schedules and inventory, will be marketed through Expedia.com. "
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Old Nov 20, 2006, 7:17 pm
  #2  
 
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I remember a while back seeing AirTran flights available on Expedia, but the past couple years or so they haven't been there.
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Old Nov 20, 2006, 11:18 pm
  #3  
 
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AirTran stopped using Expedia in October 05 if memory serves me correctly. Most of the tickets being booked on AirTran came through the AirTran.com site with a minority of tickets being booked via alternative sources. Follow this link for more:

http://www.m-travel.com/news/2005/10/airtran_airways.html
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