4th Quarter Results Now Available
Feb 7, 2002, 6:45 am
#3
FlyerTalk Evangelist
Join Date: Mar 2000
Location: Southern Alberta
Posts: 20,550
...and the loss for the year is a staggering
$1.25B. Given the number of high yield FF migrating to other airlines, it is possible that the bottom line won't get better.
And the sad point in this financial debacle is that AC could be in better shape if it treated its most loyal passengers with more respect.
This is business 101: keep your best customers happy and reward them for their loyalty. Is it going to take two financial quarters or more of loyal customers jumping ship to realize that your present reward practices are not productive?
[This message has been edited by airbus320 (edited 02-07-2002).]
$1.25B. Given the number of high yield FF migrating to other airlines, it is possible that the bottom line won't get better.
And the sad point in this financial debacle is that AC could be in better shape if it treated its most loyal passengers with more respect.
This is business 101: keep your best customers happy and reward them for their loyalty. Is it going to take two financial quarters or more of loyal customers jumping ship to realize that your present reward practices are not productive?
[This message has been edited by airbus320 (edited 02-07-2002).]
Feb 7, 2002, 6:54 am
#4
A FlyerTalk Posting Legend
Join Date: May 1999
Posts: 46,817
Air Canada record loss hits $1.25B
http://makeashorterlink.com/?B3692236
[This message has been edited by doc (edited 02-07-2002).]
http://makeashorterlink.com/?B3692236
[This message has been edited by doc (edited 02-07-2002).]
Feb 7, 2002, 7:37 am
#5
Join Date: Feb 2000
Location: Ontario
Posts: 2,392
Under their 2001 ACHIEVEMENTS they state
This was supposed to be running in 2001, now that it is scheduled for 2002, its still a 2001 ACHIEVEMENT ?
Quite surprised that the only customer / revenue ACHIEVEMENTS is the creation of TANGO. To bad they didn't list their other ACHIEVEMENT such as killing their loyalty program and driving customers to other carriers. . .
<font face="Verdana, Arial, Helvetica, sans-serif" size="2">
Air Canada announced the creation of destina.ca, a comprehensive online travel site to be launched in 2002 that will offer customers one-stop travel shopping, reservation and destination information services.
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Air Canada announced the creation of destina.ca, a comprehensive online travel site to be launched in 2002 that will offer customers one-stop travel shopping, reservation and destination information services.
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Quite surprised that the only customer / revenue ACHIEVEMENTS is the creation of TANGO. To bad they didn't list their other ACHIEVEMENT such as killing their loyalty program and driving customers to other carriers. . .