I predict this airline will go nowhere. I'm all for breaking the rules of the game and thinking outside the box but some of their "Rules of Flying" are downright condescending.
...I also don't like that all roads end or begin in Columbus, OH; I'm from Ohio and fly to CMH frequently. With a population of +/- 750,000 (US Census), CMH cannot be a large enough market to support all that traffic. I smell blood in the water here.
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Madness. As Bethune once said, don't fly people where people don't want to go. Skybus will find itself competing against itself; the market is not there. Maybe I'm wrong and if in 12 months time they're off like a rocket, all drinks on me at the FT do. Hold me to that.