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August 21, 2002

We're not sure this is news, but it's kind of fun-- as a promotion, Inter-Continental's Priority Club Rewards has identified six distinct behavior patterns of "point psychology" by which frequent guest program members interact with the program.

As named by Priority Club, The six categories of members include:

Swingers: players in both points and miles programs.
Shepherds: members who funnel all purchases into their frequent flyer programs.
Stashers: members who pay close attention to their point balances.
Snobs: members more concerned about special treatment than points balances.
Sherlocks: members who always seek the best point bonuses.
Slackers: members who sign up for the discount and then never participate in the program.
Priority Club has set up a special Web page where you can take a survey to determine into which profile you fall. As of press time, the Web site, www.priorityclub.com/whoareyou, was not active. If you're really curious about your profile, you'll just have to wait.
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