Looks like the launch of this premium product from HSBC.
http://www.us.hsbc.com/1/2/3/persona...ier/privileges
No foreign transaction fees for the life of your membership seems to be the major benefit.
It also has the benefit of the home&away program for dining, travel etc...
It seems to be based out of HK, but the offers are global or by country.
I always thought the HK HSBC credit card products were the most superior in term of benefits relative to UK or US HSBC credit products.
I would imagine one must be a HSBC Premier or Private Bank customer to be accepted? I don't think there are T&C online