I read of review of ValueJet in the Raleigh News & Disturber when they first offered service out of RDU many years back. To promote it being a "fun" airline (this obviously before the crash), the FA played a game to see which side of the plane would get to exit first. She started a roll of toilet paper which had to passed over your head to the row behind. This continued until the roll got to the last row and then went back to the front. Business types that did not want to participate grudgingly had to or they would face the wrath of their fellow pax on that side of the plane. This story alone kept me from ever setting foot on a ValueJet plane.