Originally Posted by
davidcamp6
BA are an extremely good hotel agent, the service from BAH has always been excellent. It may be that FF are not the target market, rather people who would ordinarily use a different package holiday provider, only go away once or twice a year but would like a little added extra that others can't provide. One only has to see the adverts last year providing lounge access by a holiday company ( I forget which) to realise there is a market, importantly for BA, although the clientele, though earning TP and Avios would be unlikely to be in a position to use them due to their travel habits, however, BA get the valuable data they need.
I think that FF who are unwilling or unable to pay substantial amounts of money for "status" need to realise it is not about us.
I agree that BAH certainly has a target market that it serves rather well. What seems to me less obvious is whether the possibility to earn TPs would be a major incentive for that crowd, at any rate at the levels required for status in the new BAC. I would have thought that more avios, rather than TPs, would be a greater incentive for that crowd (as well as perhaps ability to redeem avios on BA Holidays?).