Ipsos Survey on an enhanced Signature Class product
I spotted this survey invitation in my email Junk Folder coming from Ipsos Engage on behalf of Air Canada. Upon commencing the survey it indicates that Air Canada is considering introducing an enhanced product on select Signature Class seats within the Signature Cabin. These seats would be designed to offer additional enhanced features and services e.g. longer and wider bed, more privacy, larger entertainment monitor, better food and/or drinks, better service, personal closet, etc. The survey goes on to ask for views on these enhancements including which I would prioritize and how much of a premium I would be willing to pay. The email indicates the survey is open for seven business days.