Originally Posted by
Goldorak
And 1st time I heard about Ennismore. After some researchs, for those who are as ignorant as me, here is the list of brands concerned :
21c museum
25h
Delano
Hyde
Jo&Joe
Mama shelter
Mondrian
Morgan’s original
SLS
SO/
the Hoxton
Tribe
nothing to be ashamed of, it is just a financial structure. Accor does not advertise about it and if you know its brands better than their holding company, then it’s a good thing.
Accor is the main shareholder of this joint venture.
same goes for cars, 99.9% of people would know brands like Ram, Dodge and Chrysler in the US rather than Stellantis as a holding structure